Repeat -- Operation Fitness, a Nation-Wide Program Designed to Combat the Epidemic of Obesity and Inactivity of Children and Teenagers, Premiers in Los Angeles, California


LOS ANGELES, Nov. 17, 2004 (PRIMEZONE) -- Is your child or teenager glued to the computer, addicted to the television and video games, obsessed with junk food, or lacking social skills? At school, is gym class a dreaded experience or perhaps just 45 minutes of half-hearted activity?

The Operation Fitness program was developed by Mike Torchia, world-renowned fitness authority and nutrition expert to the stars. Although Mike's current client list includes such famous names as Kim Cattrall, Matt Damon, Al Pacino, Kevin Spacey and many others, his true passion is in helping kids. Mike has spent more than a decade of his life educating and teaching kids about fitness. Having suffered as an obese child himself, with incredible drive and determination Mike overcame his eating disorder and went on to become Teenage Mr. America, Mr. Collegiate USA, and Mr. California. This exemplifies that with proper guidance, learning of good nutritional habits and the use of research-based professional training -- dreams can become realities!

Operation Fitness is a program that brings Mike's dream to the forefront, by sharing his techniques and dedication to kids through a comprehensive fitness and nutrition educational program.

Operation Fitness will show kids how to integrate health and fitness routines into their everyday routine. The program is designed to increase motivation and improve self-esteem in a "dynamic Kid-inspired way." The program will be supported by an in-depth descriptive website, which will provide kid oriented fitness updates and essential nutrition guidelines for kids wanting to lead a healthy and fit lifestyle.

Creator, Mike Torchia says, "Operation Fitness was developed to give kids an opportunity to increase activity levels, develop leadership qualities, improve social skills and teach kids how to be a team player. Through the combination of sports specific & agility training, self-defense, obstacle course challenges and motivational training, kids will become healthier, stronger, more confident and learn life long healthy eating habits." This all helping to play an integral part in their lives and the many challenges that lie ahead!

The Sportivo Fitness facility, located at 8471 West Beverly Boulevard, Los Angeles and the Fitness Factory located at 650 N. La Peer Drive, West Hollywood are now offering "Operation Fitness." For further information and class scheduling information call: 800-933-8633 or visit www.OperationFitness.com


                       OPERATION FITNESS
                           PRESENTS
                      'SHAPE UP AMERICA'

You Are Invited to a FREE innovative and upbeat health & fitness seminar to look at the fitness lifestyles we should all be living. This complimentary seminar is hosted by Mike Torchia, fitness and nutrition expert, and Dr. Karlis Ullis, MD, UCLA School of Medicine. Dr. Ullis has worked with intercollegiate, professional, and Olympic athletes, and served as team physician in five Olympic games.

The seminar will include:


 -- Review of the latest diet books, diet trends, and diet 
    supplements: what works and what doesn't.
 -- Evaluation of products that promise you miracles in weight-loss 
    and body shaping: can you believe them?
 -- Motivational training and visualization techniques
 -- New fitness programs, exercise techniques and workout design: 
    what works for YOU!
 -- Injury prevention and rehabilitation
 -- Meal planning and strategies: ones that work!
 -- The latest in kid's fitness and nutrition.
 -- Question and answer period with Mike Torchia and Dr. Karlis Ullis.

The seminar will raise awareness as to the importance of health and fitness and at the same time, inspire, motivate, and inform you so you can make the right food choices and select the type of workout that works best for you! You will learn real working solutions from the top experts in the Health and Fitness industry and be able to use that advice for your own personal well-being.

Best of all, you'll have FUN in the process! Join us-for FREE-at: Sportivo on Thursday, December 2th from 5:30 -- 7:30 pm and at the Fitness Factory, Wednesday, December 8th from 5:30 -- 7:30 pm.

For further information call: 800-933-8633 or visit www.OperationFitness.com



            

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