WESTON, Fla., Nov. 18, 2004 (PRIMEZONE) -- Wall Street News Alert's "stocks to watch" this morning are: SunnComm's MediaMax (Pink Sheets:SCMI), TASER International Incorporated (Nasdaq:TASR), The Dow Chemical Company (NYSE:DOW) and Texas Instruments Incorporated (NYSE:TXN).
Aggressive investors and traders may want to watch SunnComm's MediaMax (Pink Sheets:SCMI) this morning! Yesterday after the markets closed, the company issued a press release announcing that it has signed an agreement with Phoenix based Viastar Records, a division of Viastar Media Corporation, for use of its MediaMax(tm) suite of copy management and enhancement technologies, for Grammy Award winning recording artist Peter Cetera's "You Just Gotta Love Christmas."
This could be good news for investors! Cetera's holiday release will be the first commercial CD to benefit from the robust features available through SunnComm's newest technology, MediaMax Version 5.
Investors will want to continue to watch this one! As a member of the legendary group Chicago, Peter Cetera made his mark on the Billboard Hot 100 chart with the worldwide #1 single "If You Leave Me Now" and "Hard To Say I'm Sorry" as well as chart-toppers "You're The Inspiration," "Feeling Stronger Everyday" and "Baby What A Big Surprise." He immediately attained #1 status as a solo artist with "Glory of Love" and "Next Time I Fall," a duet with then up and coming singer/songwriter Amy Grant.
"What really impressed us about the MediaMax suite was the ability to customize the use of bonus features such as music videos, picture gallery, artist bio, song sharing ability and artist web-links," says John Bergen, Head of Sales and Marketing for Viastar Records Group. "The goal is to create a full music experience that consumers appreciate, not only in terms of entertainment but also for the CD's added value."
"We are very excited to be working with Viastar Records and Peter Cetera," said Peter Jacobs president of SunnComm and longtime Cetera fan. "It is a humbling experience when a world class, award-winning artist such as Mr. Cetera recognizes the extraordinary value of adding MediaMax to a music fan's CD listening experience."
The stock closed yesterday at just under seven cents a share.
In case you are not familiar with the company: SunnComm's MediaMax suite of products delivers security for digital CD audio along with an enhanced consumer experience that provides additional bonus content and value-added features available in a user-friendly multi-media session, that is mastered directly on the audio CD and accessible using a personal computer. Bonus features include on-board press kits, artist-related promotions, videos, song lyrics, artist bio page, photo gallery, web links and tune-sharing capability through SunnComm's MusicMail(tm) functionality. MusicMail or TuneShare is an interface for the legal authorized sharing of selected song tracks with friends & family for a pre-determined number of days or plays. CD buyers can share music legitimately without illegal file sharing networks and without tying up their email system with huge files. This is a powerful word-of-mouth marketing tool for the record labels. Metrics associated with forwarded MusicMail files are available to SunnComm's record label customers on a 24/7/365 basis.
Stocks showing interesting activity yesterday at the close of the regular trading day were: TASER International, Inc. (Nasdaq:TASR) down 4.4% on 10.5 million shares traded, The Dow Chemical Company (NYSE:DOW) up 0.7% on 7.5 million shares traded and Texas Instruments Incorporated (NYSE:TXN) up 3.1% on 15.7 million shares traded.
Commentary:
"Holiday retailers grew more positive this week, experts proclaimed, as major retailers such as Wal-Mart Stores Inc. and J.C. Penney announced a bullish attitude toward consumer spending for the holidays," stated Sonja Rudd in Wall Street News Alert's daily commentary continued at: http://www.WallStreetNewsAlert.com.
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