TAMPA, Fla., Jan. 5, 2005 (PRIMEZONE) -- Southwestern Medical Solutions, Inc. (Pink Sheets:SWNM) is pleased to announce that it is currently evaluating various product lines aimed at fulfilling the needs of huge and growing healthcare market sectors.
THE EXPLODING MARKET FOR AGING BABY BOOMERS
Population growth and an aging population base means larger markets and critical needs for advances in products in a number of the areas being evaluated by Southwestern Medical Solutions, Inc. Products under consideration at this time are hydrotherapy products such as easy access showers and tubs helping those who are not in need of fully assisted living to retain, or even regain, their independence. The number of Americans aged 45-64 -- the "baby boomers" who will reach 65 during the next two decades -- increased by 34% during the past ten years. Southwestern Medical Solutions is positioning itself to be there for this ever increasing marketplace and the critical healthcare needs it will present.
"The market for these products is enormous," commented Southwestern Medical Solutions Vice President of New Product Development Richard Powell. "We are in communication with two such companies and evaluating our manufacturing options to enter this product area. The current market leaders are offering their products at extremely wide profit margins with very limited marketing effort, yet overwhelming sales. This is truly an opportunity for us and, along our principle of providing an elite product line at a significant cost savings to consumers, it appears that we may have another potential home run on our plate."
Southwestern Medical Solutions has already begun discussions with a major builder in the U.S. of nationally recognized hotels and guest suites-type facilities to incorporate these units into their chains. The increase in Assisted Living Facilities that offer a more independent lifestyle -- unlike the traditional nursing home -- is also the perfect candidate for these products, in addition to the huge private sector.
Southwestern Medical Has The Solution -- The Company's proprietary Labguard system for on-site collection & diagnostic testing technology represents a revolutionary approach that ensures greater safety and convenience for diagnostic testing administrators at an attractive, market-competitive price. As well, the Company recently acquired the world marketing rights for the patented Protect-A-Pal needle safety device and has partnered with Glacier Medical LLC to develop several versions that will fulfill the needs of the very large markets for syringes, intravenous needles, hypodermic needles and suture needles, each of which uses hundreds of thousands of units daily.
The statements made in this press release, which are not historical facts, contain forward-looking statements concerning potential developments affecting the business, prospects, financial conditions and other aspects of the company to which this release pertains. The actual results of the specific items described in the release, and the company's operations generally, may differ materially from what is projected in such forward- looking statements. Although such statements are based upon the best judgments of management of the company as of the date of this release, significant deviations in magnitude, timing and other factors may result from business risks and uncertainties including, without limitation, the company's dependence on third parties, general market and economic conditions, technical factors, the availability of outside capital, receipt of revenues and other factors, many of which are beyond the control of the company. The company disclaims any obligation to update information contained in any forward-looking statement.