LAS VEGAS, Jan. 6, 2005 (PRIMEZONE) -- CES Booth No. RD1130 -- Buffalo Technology, a global leader in the design, development and manufacturing of wired and wireless networking, storage and memory solutions today announced its patent-pending AirStation One-Touch Secure System (AOSS(tm)) now includes SecureEasySetup(tm) software by Broadcom(r). Both solutions are designed to offer customers a push-button approach to simplifying the installation of Wi-Fi equipment and effortless configuration of wireless security.
Buffalo introduced its AOSS technology in 2003 and since has developed a full suite of AOSS-enabled wireless solutions. AOSS provides users with automatic set up of a secure wireless network with the push of a button. The technology instantly detects and configures other AOSS enabled devices and seamlessly creates a secure connection based on the highest level of encryption available, including WPA2 -- the latest and most powerful security standard for wireless networks. AOSS will also support future security standards. Additionally, AOSS supplies every client with four keys: WEP64, WEP128, TKIP and AES so they can switch security protocols if necessary to accommodate other wireless connections. AOSS is also compatible with Intel(r) Centrino(tm) mobile technology.
"Buffalo has experienced great success with its AOSS-enabled wireless solutions because it removes the traditional hassle of installing a wireless network and configuring wireless security. Broadcom's SecureEasySetup technology nicely complements AOSS and our goal to simplify and enhance our customers' wireless experience," stated Morikazu Sano, vice president of product marketing and public relations. "By supporting SecureEasySetup, Buffalo is offering its customers the best of both worlds. We are providing an additional method of simplifying Wi-Fi set-up that is compatible with other vendors' SES-based products."
SecureEasySetup is push-button setup technology recently introduced by Broadcom that also automates the process of configuring the network and activating WPA security. Broadcom is the Wi-Fi industry's largest silicon supplier and by including SecureEasySetup in its AOSS technology, Buffalo broadens the number of platforms that can join a single network with the push of a button.
"Buffalo is a leading innovator in home networking solutions. We are excited that new wireless networking solutions by Buffalo will include support for SecureEasySetup," stated Jeff Abramowitz, Senior Director of Marketing at Broadcom. "Together we can offer end users the total Wi-Fi simplified solution, combining ease-of-use with the highest level of wireless security."
"Solutions such as Buffalo's AOSS technology are revolutionizing wireless ease-of-use," stated Ken Furer, Research Analyst at IDC. "SecureEasySetup support would expand the universe of products that are compatible with both cutting edge setup technologies."
Buffalo's suite of AOSS-enabled solutions includes its AirStation G54 and 125(a) High Speed Mode wireless solutions. The new Wireless LinkStation Network Storage Center and LinkTheater High Definition Wireless Media Player also include AOSS technology. Buffalo will continue to build upon its line of AOSS-enabled solutions and expand its relationships with other leading consumer electronic manufacturers. By adding SecureEasySetup support, Buffalo will gain additional compatibility with devices from leading PC and consumer electronics manufacturers such as printers, digital cameras and DVD players as Broadcom expects to integrate its SecureEasySetup technology into these devices.
Buffalo's products featuring both AOSS and SecureEasySetup will be available February 2005. For more information about Buffalo Technology and its products, please visit the company's Web site at www.buffalotech.com.
About Buffalo Technology
Buffalo Technology (USA), Inc., based in Austin, Texas, is a leading global provider of award-winning networking, memory, storage and multi-media solutions for the home and small business environments as well as for system builders and integrators. With almost three decades of networking and computer peripheral experience, Buffalo has proven its commitment to delivering innovative, best-of-breed solutions that have put the company at the forefront of infrastructure technology. For more information about Buffalo Technology and its products, please visit www.buffalotech.com.
Buffalo, Inc. trademark statements. Buffalo(tm), AOSS(tm) and AirStation(tm) are a trademarks of Buffalo, Inc. Broadcom(r), 125 High Speed Mode(tm), and SecureEasySetup(tm) are trademarks of Broadcom Corporation and/or its affiliates in the United States and certain other countries. Intel and Centrino are marks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries. Wi-Fi(r) and Wi-Fi CERTIFIED(tm) are trademarks of the Wi-Fi Alliance. All other trademarks mentioned herein are the property of their respective owners.
(a) When operating in High-Speed Mode, this Wi-Fi device achieves an actual throughput of up to 34Mbps, which is the equivalent throughput of a system following 802.11g protocol and operating at a signaling rate of 125Mbps.