Intrepid Mouse Takes a Nibble of the Digital Photo Publishing Market With Master Album Maker


NEW YORK, and SURREY, United Kingdom , Jan. 31, 2005 (PRIMEZONE) -- Intrepid Mouse (www.intrepidmouse.com) today announced the launch of Master Album Maker for publishing digital photo albums. The Windows software offers fast and easy editing capabilities, a wide range of attractive album styles and supports 3D Page Turns.

Aimed at digital camera enthusiasts who wish to share their photos with family and friends without using a printer, Master Album Maker offers a comprehensive range of features. Users can choose from a selection of album styles including traditional books, frames, picture viewers and postcards and can fine-tune the appearance of each album and add personal touches.

With minimal effort, users can add background music to their albums in MP3, WAV and Midi formats and when a specific page is viewed, a different audio file can be played over the top -- such as a spoken greeting or a witty comment about the photos. Furthermore, Master Album Maker offers an advanced page-turning technology known as 3D Page Turns that simulates the action of real photo albums. Also, users can easily add as much text as they like to an album. The text boxes support hyperlinks, which can lead to different album pages, websites and email addresses.

When an album project is complete, users can choose from three publishing formats: web albums for online viewing, standalone .exe files for distribution on a CD, and Intrepid Mouse's proprietary .mma format, which can be viewed by anyone using the free Master Album Maker Viewer (available at http://www.intrepidmouse.com/downloads/).

Standalone albums are published as a single file and are programs in their own right, so they are easy to manage and distribute and no software needs to be installed. With .mma files, the viewing facilities are highly intuitive and give recipients control of how they want to view an album. With all album formats, button controls make navigation a breeze and a handy contents window means recipients can jump directly to any page they desire. Meanwhile, a page location bar shows the user exactly where they are in the album.

Robert Ault, director of Intrepid Mouse, commented: "People frequently leave digital images locked inside their computers to avoid the cost and time involved with getting them printed. Master Album Maker offers an inexpensive way to free up those hidden photographs, as the albums cost nothing to create. In developing this product, we have focused on combining the best in proprietary software technology with the appeal of visually beautiful albums. Following the successful launch in Europe, we are confident that the software will be well received in the U.S. and Canada, and other international markets."

Master Album Maker is available as an online download, on CD-ROM only, or boxed with a user guide. The software can be obtained from the Intrepid Mouse shop (http://www.intrepidmouse.com/shop/). A free trial is available at http://www.intrepidmouse.com/downloads/ and a number of example albums can be viewed at http://www.intrepidmouse.com/products/mam/examplealbums.asp.

About Intrepid Mouse

Intrepid Mouse is a privately owned, UK-based software publishing company that specializes in the development of multimedia products.

For further information or a review copy of Master Album Maker, please contact:



            

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