Source Direct Acquires New Production Facility to Manufacture Proprietary Stain Pen


IDAHO FALLS, Idaho, Feb. 1, 2005 (PRIMEZONE) -- Source Direct Holdings, Inc. (OTCBB:SDRT) announced today that the company has purchased a new manufacturing headquarters located at: 4323 Commerce Circle, Idaho Falls, Idaho to facilitate and expand the production and distribution of its proprietary Stain Pen(tm).

The company's new headquarters and manufacturing facility consists of approximately 3700 square feet of administrative office space and 10,000 square feet of manufacturing and warehouse space. This additional space will allow the company the needed square footage to add additional production lines to automate the filling, sealing, packaging and quality control production of its proprietary Twin Pack Stain Pen(tm) and 3 ounce Stain Pen(tm). These products are currently available in the following retail locations: Bi-Mart, Albertsons, Kroger, Safeway, Inc. and Kmart HLDG Corporation.

Deren Smith, President of Source Direct Holdings, said, "The acquisition of our new facility provides Source Direct with the needed manufacturing space to add new equipment lines that will totally automate the filling, sealing, packaging and quality control features necessary to rapidly expand the retail distribution of our proprietary Stain Pen(tm) in several United States markets."

Source Direct Holdings, Inc. headquartered in Idaho Falls with manufacturing in Draper, Utah is a state-of- the-art cleaning technology company that manufactures and markets a proprietary line of all purpose all surface highly effective non-toxic, biodegradable cleaning products to the multi-billion dollar consumer household, commercial industrial and private label automotive cleaning products industry. Simply Wow (r) is a registered trademark; Stain Pen(tm) and Works On The Spot(tm) are trademarks of Source Direct holdings, Inc. For additional information visit our website at: www.simplywow.com or contact Phil Flynn at: 800-815-8069.

Forward-Looking Statements

Certain statements contained in this press release are forward-looking statements that involve risks and uncertainties. The statements contained herein that are not purely historical are forward looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements deal with the Company's current plans, intentions, beliefs and expectations and statements of future economic performance. Statements containing terms like "believes," "does not believe," "plans," "expects," "intends," "estimates," "anticipates" and other phrases of similar meaning are considered to imply uncertainty and are forward-looking statements.

Forward-looking statements involve known and unknown risks and uncertainties that may cause the Company's actual results in future periods to differ materially from what is currently anticipated. Factors that could cause or contribute to such differences include those discussed from time to time in reports filed by the Company with the Securities and Exchange Commission. The Company cannot guarantee its future results, levels of activity, performance or achievements.



            

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