GRANGER, Ind., March 9, 2005 (PRIMEZONE) -- Ken Weiner, Publisher of Pinkpicks.com, today announced profile coverage DC Brands International (Pink Sheets:DCBI). The profile is a comprehensive look at the company's growth initiative. You can view the complete profile at http://www.pinkpicks.com/profiles/dcbi/index.php
About DC Brands International
Dickens Energy Cider was initially released at the Las Vegas Bar and Night Club show two years ago to rave reviews via the online beverage industry news group BevNET magazine (look for the article "Catchy Name Catches Fire in Las Vegas," www.bevnet.com). Since that time, distribution has grown to over 20 states primarily by word of mouth. The company's management is extremely excited about its new aggressive nationwide marketing program that is about to get underway as that will hit hard in over 150 cities in the next eight months. DC Brands International owns and markets Dickens Energy Cider, a great-tasting, very potent blend of special ingredients that deliver immediate boost of both physical energy and mental alertness. The product is available in both original formula and low-carb sugar-free. The signature ingredient is an extract of Horny Goat Weed, which is an herbal product well renowned for its aphrodisiac qualities. The size and stability of the energy drink market is undeniable. This multi-billion dollar market is now in the maturing phase as many ill-conceived brands with inferior products and no marketing niche or advantage have gone by the wayside in recent years. According to the company's management, what were literally hundreds of brands fighting for shelf space is now down to a few dozen and the opportunity is enormous.
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Forward-Looking Statements
Included in this release are certain "forward-looking" statements, involving risks and uncertainties, which are covered by the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including statements regarding the company's financial performance. Such statements are based on management's current expectations and are subject to certain factors, risks and uncertainties that may cause actual results, events and performance to differ materially from those referred to or implied by such statements. In addition, actual future results may differ materially from those anticipated, depending on a variety of factors, sales and earnings growth, ability to attract and retain key personnel, and general economic conditions affecting consumer spending, including uncertainties relating to global political conditions, such as terrorism. Information with respect to important factors that should be considered is contained in the company's Annual Report on Form 10-K as filed with the Securities and Exchange Commission. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. The company does not intend to update any of the forward-looking statements after the date of this release to conform these statements to actual results or to changes in its expectations, except as may be required by law.