DESOTO, Texas, March 30, 2005 (PRIMEZONE) -- eTelcharge.com (Pink Sheets:ETLC), www.eTelcharge.com, has chosen Break of Day Design Studio as its advertising agency of record. Break of Day Design Studio clients include Nike, Inc. (Southwest Sales), Girls Incorporated, and Security One Federal Credit Union.
Commenting on the alliance, president and CEO of eTelcharge.com, Carl O. Sherman said, "We had a need to retain an agency that could position the company to go to the next level by adding new client/merchants and nonprofit groups. I believe Break of Day Design Studio can help us pursue strategic paths that will maximize our long-term potential."
Break of Day Design Studio will be providing advertising, design and marketing services for eTelcharge.com. "This concept (of eTelcharge.com) provides a value-added service and a sense of empowerment to the consumer, while providing the security every consumer is looking for online," said Dawn Mann, president of Break of Day Design Studio. "This is a unique company that we are excited to be working with," she concluded.
About eTelcharge.com
eTelcharge.com (Pink Sheets:ETLC) offers the traditional credit card merchant services, checks and other existing financial infrastructure offered by banks, as well as the proprietary new online currency that provides online shoppers the exclusive choice to charge items to their telephone bill. Designed to reduce the risk of identity fraud and identity theft by providing an Internet credit option for online shoppers to charge items sold over the Internet. This payment option is a perfect match for the 70 million Americans who do not own a credit card. eTelcharge.com is currently the only company with the ability to charge a category of products to the home phone bill. Clearly, past electronic commerce solutions have not employed effective security and privacy techniques that adequately address consumer concerns about privacy and security on the Internet today. The release of the latest version of the proprietary phone billing option is scheduled to be launched summer 2005. For more information, go to http://www.eTelcharge.com.
About Break of Day Design Studio
Founded in 2000 by Dawn Mann, Break of Day Design Studio develops workable advertising and creative solutions that meet your business objectives on time and within budget, every time. By offering design, advertising, and marketing under the same umbrella, BOD is able to provide the complete package to companies seeking creative solutions. For more information about BOD and its services, go to www.breakofdaydesign.com.