ESPN Selects Mediasurface to Re-launch Affiliate Website


STAMFORD, Conn., April 19, 2005 (PRIMEZONE) -- Mediasurface (LSE:MSR) today announced that it has been selected by ESPN to provide a web content management solution supporting the development and delivery of a new consolidated platform that will integrate the ESPN, ABC and Disney affiliate web sites into one improved site.

ESPN, television's leading sports network, whose flagship channels ESPN and ESPN2 are household names among sports enthusiasts throughout the US, purchased licenses for Mediasurface 5.1 and smart client application Morello. ESPN's selection of Mediasurface is based largely on its unparalleled ease of use and its ability to empower business users to manage and publish information on the site while simultaneously providing a single framework for the affiliate web site. The new site will allow business users greater control over the site itself and dramatically reduce the effort required to keep the site and its content current and informative.

About Mediasurface

Mediasurface empowers the business user to build and manage sophisticated content-driven websites. By providing business users with easy to use software that combines an interactive, graphical look and feel with industrial strength technology, Mediasurface enables them to regain complete ownership of their sites. This removes the burden of continually maintaining and updating sites from IT departments, allowing them to refocus on their core task of adding real business value.

Mediasurface helps organizations reduce the risks and costs involved in building and running websites and other digital channels. It increases their ability to keep pace with change and assures the quality of the content published.

An AIM listed company headquartered in Newbury, UK, with offices in the US and the Netherlands, Mediasurface products and services have been implemented to drive hundreds of web applications solutions for customers across the United States and Europe.

Mediasurface North America, based in Stamford, CT, provides content management software for a host of North American companies, including ESPN, World Wrestling Entertainment, SSA Global, Intercontinental Hotels Group, Thompson Scientific, College of the Holy Cross, Ingersoll-Rand Company, Assurant, Extend Media and Oxford University Press.

For additional information, please go to www.mediasurface.com

The Mediasurface logo is available at: http://www.primezone.com/newsroom/prs/?pkgid=1541



            

Contact Data