SANTA MONICA, Calif., April 21, 2005 (PRIMEZONE) -- iMedia International, Inc. (OTCBB:IMNL) (www.imedia-intl.com) announced today that production output will reach record levels in the second quarter as a reflection of the Company's 2004 marketing efforts. In addition to its proprietary Hollywood Previews iMagazine, custom productions will include some of the following stellar line-up of clients and partnerships:
-- Amazon.com
-- Cirque du Soleil
-- Emson International
-- Guthy-Renker International
-- Johnson and Johnson
-- Jose Eber Products
-- Ringling Brothers Barnum and Bailey Circus
-- Yamoto/Patriot Motorcycles
"The Q2 production schedule represent the contracts and agreements from our sales and marketing efforts that began back in 2003 and 2004" stated Kevin Plate, Executive VP of Sales and Business Development for iMedia US. "Due to confidentiality requirements, we can't always release specific information or details about our clients and programs, but we want the world to know that many of the pilot programs we developed for clients since 2003 are expanding into essential marketing campaigns."
One aspect of iMedia's business that is really ramping-up is the production of special edition Hollywood Previews(TM) Entertainment iMagazines for selected audiences. The Company has begun a program to offer Hollywood Previews(TM) as a syndicated, turn-key digital supplement to the newspaper industry.
"We are continuing to offer Hollywood Previews(TM) to a variety of sponsors, advertisers and publishers that is effective on both a local and national basis," said David MacEachern, CEO of iMedia. "We work with our clients to determine the best demographic audience and the most engaging content for their particular promotion. We then implement a pilot program allowing them to integrate our digital transactional media and convergence media programs with their more traditional advertising campaigns."
"Digital Transactional Media" is a term coined by the Company that describes iMedia's technology allowing consumers to make purchases, join contests, or opt-in for additional information directly and instantaneously through the Internet. Typically, and in addition to sponsorship revenues, iMedia receives a sales commission or revenue share on the various transactions originating from their discs.
"The user is transferred from a disc experience to an internet experience and back, all seamlessly and without effort. "We have proved the power of our media to drive consumer transactions and increase Internet traffic. This is what I call true convergence media," concluded Mr. MacEachern.
The company expects that they will continue to experience strong quarter-to-quarter growth as they continue to expand their sales and marketing efforts, develop their proprietary brands and as more pilot and custom media programs are implemented and rolled out.
About iMedia International Inc.
iMedia International, Inc. (IMNL) is a publicly held digital media solutions company producing DVD's, and CD-ROM's for digital multimedia marketing and promotional campaigns. iMedia publishes proprietary and custom digital iMagazines and offers expert digital media solutions services including: strategic planning, content aggregation and production, disc audio/video design, authoring, editing and compression, disc packaging manufacturing and distribution. A key feature of iMedia's technology is its iReporting(TM) real-time, online tracking system which provides quantitative data on disc viewer usage patterns and effectiveness of iMedia marketing and promotional campaigns.
The information in this news release includes certain forward-looking statements that are based upon assumptions that in the future may prove not to have been accurate and are subject to significant risks and uncertainties, including statements to the future financial performance of the Company. Although the Company believes that the expectations reflected in its forward-looking statements are reasonable, it can give no assurance that such expectations or any of its forward-looking statements will prove to be correct. Factors that could cause results to differ include, but are not limited to, successful performance of internal plans, product development and acceptance, the impact of competitive services and pricing, general economic risks and uncertainties, and various other information detailed from time to time in the Company's filings with the United States Securities and Exchange Commission. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect events or circumstances that arise after the date thereof. Please refer to the full filing of the Company's Quarterly Report on Form 10-Q at http://www.sec.gov.