InterAge Summarized a Fundamental Distribution Condition With Urchin Software, Bought Recently by Google


CESAREA, Israel, April 28, 2005 (PRIMEZONE) -- InterAge Ltd. (Pink Sheets:ITGJ), a provider of integrated web marketing solutions, announced today that it summarized a fundamental distribution condition with Urchin Software Corporation (www.urchin.com), bought recently by Google Inc. (Nasdaq:GOOG). Urchin Software is a California-based corporation which was acquired by Google last month.

According to the terms, InterAge will have a distribution agreement to represent Urchin in selling its proprietary web analytics tools and log analysis solutions to the public. It is estimated that the market potential for this group of new products for InterAge will exceed $25 million per year.

"Urchin is an excellent partner," notes InterAge CEO, Kobi Freund. "They were recently bought out by Google because they are a leader in the web analytics market. We hope to leverage their suite of tools to greatly expand our sales and work more closely with larger companies here in Israel and abroad. The addition of Urchin's products to our set of proprietary tools and services puts InterAge in the number one position of web service companies."

Founded in 1995, Urchin is based in San Diego, California. The company has more than 20% of the Fortune 500 companies as customers and boasts a user base in the millions. Urchin is the most widely trusted professional web analytics and marketing intelligence software in the world. The company's products offer enterprise level features at a mid-market price point.

About InterAge

InterAge Ltd., established in 1994, specializes in providing a comprehensive business and marketing approach to web marketing. The company operates under the trade name of ID-Knowledge and offers unique marketing design, development, and advanced web marketing technology to give clients an integrated web marketing solution. These solutions include formulating marketing concept and strategy, market research, managing email marketing, search engine optimization, and web design.

For more information, please contact kobi@id-knowledge.com or visit us on the Web at http://www.id-knowledge.com

Forward-Looking Statements

Certain statements in this news release may contain "forward-looking" information within the meaning of the Federal securities laws. All statements, other than statements of fact, included in this release may include forward-looking statements that may involve risks and uncertainties. There can be no assurance that such statements will be accurate and actual results and future events could differ materially from those anticipated in such statements. The Company undertakes no obligation to update forward-looking statements to reflect subsequently occurring events or circumstances or to reflect unanticipated events or developments.



            

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