SAN FRANCISCO and BOSTON, May 23, 2005 (PRIMEZONE) -- Pulse Entertainment and m-Qube, a leading mobile enabler for content providers, today announced a strategic partnership to offer Pulse's virtual personality (Veepers(tm)) software to m-Qube mobile storefront partners and mobile carrier clients.
Pulse's automated content production service, which will be fully integrated into m-Qube's mobile storefront platform, will provide m-Qube and its customers with advanced mobile personalization solutions. The highly extensible Veeper's technology offers engaging communications and advanced multimedia messaging (MMS) opportunities, ranging from automated animated character messages, to video ring tones and ImageText wallpaper.
"Pulse Veepers technology provides our content provider partners with lifelike and engaging virtual characters to deliver a personalized and compelling experience for mobile subscribers," said Andrew Miller, Senior Vice President of m-Qube. "We are thrilled to offer all of our partners access to animated virtual characters for MMS messaging services and personalized content downloads to help market and monetize their content more effectively."
Telus Mobility of Canada will be the first carrier to offer Veepers technology to subscribers via personalized images available for download and purchase via Web or Wap. Subscribers can add text to these images to create unique screen wallpapers for their mobile phone.
Pulse leverages its Veeper's technology through a telco-grade integrated content management system, to create a range of personalized, automated content applications and services by transforming digital photographs taken on mobile camera-phones and other sources into emotive three-dimensional animated images. Consumers can instantly build personalized characters and content that can be used with MMS, chat, email, visual voicemail, video ring-tones, interactive wallpaper, and other web-to-mobile applications.
"Wireless carriers are eagerly looking to provide compelling mobile user experiences to subscribers that tap into the enormous revenue opportunities presented by mobile content," said Brian Lipschultz, President and CEO of Pulse Entertainment. "Through m-Qube's extensive reach as a distributor of mobile content, Mobile Veepers will not only provide carriers and storefront partners with exciting content personalization solutions, but powerful, viral marketing tools that differentiate their services and will be spread quickly from user to user."
About Pulse
Pulse Entertainment, Inc. is the leading provider of multimedia messaging and personalization technologies for mobile and web applications. The company's Veepers technology automatically transforms static 2D facial images into animated 3D characters with synchronized recorded or text-to-speech audio. Veepers enables new mobile solutions, including visual voicemail, rich media messaging and greeting cards, animated wallpapers, and visual ringtones, which advance the mobile experience and increase data traffic and premium revenue opportunities for mobile operators. Pulse's customers and channel partners include Comverse Technologies, m-Qube, Bell Canada, American Greetings, and NTT. Veepers solutions have been commercially deployed in the U.S., Canada, Japan, Hong Kong, the Philippines, Singapore, Finland, Norway, and the United Kingdom. For more information, visit www.veepers.com.
Pulse Veepers is a copyright of, and the PULSE logo is a trademark of, Pulse Entertainment, Inc. All other trademarks and registered trademarks are the property of their respective owners, without intent to infringe.
About m-Qube
m-Qube, a leading mobile channel enabler, helps companies develop, deliver, and bill for mobile content, messaging, and applications. m-Qube's end-to-end technology platform, carrier relationships and value-added services empowers consumer facing companies and their service providers to take advantage of wireless as a content delivery, marketing and communications channel. The company has more than two dozen strategic wireless partners including Verizon Wireless, Cingular Wireless, Sprint PCS, T-Mobile USA, Nextel Communications, ALLTEL, US Cellular, Boost Mobile, Cincinnati Bell Wireless, Rogers Wireless, Bell Mobility, Telus Mobility, NorthernTel, SaskTel, and Aliant Mobility. Headquartered in Boston, m-Qube has offices in Los Angeles, New York, Seattle, and Toronto. For more information, visit www.m-Qube.com.