MONTREAL, July 5, 2005 (PRIMEZONE) -- Neutron Enterprises, Inc. (OTCBB:NTRN) is pleased to announce that it's ELumalite (EL) division has received one of its largest purchase orders to date from Molson Canada, a subsidiary of Molson Coors Brewing Company.
EL's unique and proprietary animated point of sale posters are a light weight, flexible, sheet of vinyl (2mm), that light up and animate a company's logo or graphical content. EL is the new differentiating point of sale alternate to neon and or backlit signs.
To view click below:
http://www.dsbnglobal.com/pouring-Animation4.gif-05.03.21.gif
After diligent research over the past year, Molson Canada selected ELumalite animated posters as a 'CORE SIGN' for their Molson Canadian brand nationally. The new EL posters feature animated areas including the maple leaf, a beer bottle and beer pouring into a glass. They will be placed in high profile point of sale locations across Canada.
"We are very excited by this order especially since it has been established by Molson Canada as a 'CORE SIGN'. We are confident that Molson Canada will see the sales and brand awareness increase, caused by the visual impact and attention created from our EL technology. ELumalite has started to receive global requests from major retailers, chain stores and international consumer brands to incorporate EL as part of their advertising and marketing programs. EL has a tremendous value proposition that can be measured by sales increases and greater brand loyalty," stated G. Michael Singh, Director of Global Sales.
About Molson Canada:
Molson Canada is part of the Molson Coors Brewing Company, the world's fifth largest brewer. The company proudly offers the most popular brands in Canada which includes, Molson Canadian, Coors Light, Molson Export, Molson Dry, Rickard's, and A Marca Bavaria. Molson Canada also partners with other leading brewers to offer such global brands as, Heineken, Corona, Miller Genuine Draft and Foster's Lager.
About Neutron
Neutron Enterprises, Inc. (NTRN) is a media company that operates the Digital Signage Broadcast Network (DSBN) and ELumalite Technologies (EL). The Company's L.E.D. (Light Emitting Diode) sales company is based in Mississauga, Ontario with proprietary product sub-assembly manufacturing in Taipei, Taiwan. EL is a new electroluminescent point of sale technology sold to multinational consumer products and packaged goods companies. NTRN manufactures, sells, assembles and installs custom modular small to large format L.E.D. displays and systems for indoor and outdoor digital video applications. The Company is in various late stage negotiations to secure contracts for major landmarks, venues and high traffic locations for its DSBN L.E.D. screens, which once installed, generate recurring advertising revenues.
Important Information About Forward-Looking Statements
All statements in this news release that are other than statements of historical facts are forward-looking statements which contain our current expectations about our future results. Forward-looking statements involve numerous risks and uncertainties. We have attempted to identify any forward-looking statements by using words such as "anticipates", "believes", "could", "expects", "intends", "may", "should" and other similar expressions. Although we believe that the expectations reflected in all of our forward-looking statements are reasonable, we can give no assurance that such expectations will prove to be correct.
A number of factors may affect our future results and may cause those results to differ materially from those indicated in any forward-looking statements made by us or on our behalf. Such factors include our limited operating history; our need for significant capital to finance internal growth as well as strategic acquisitions; our ability to attract and retain key employees and strategic partners; our ability to achieve and maintain profitability; fluctuations in the trading price and volume of our stock; competition from other providers of similar products and services; and other unanticipated future events and conditions.