Strategic Communications Planning: Stand Out from the Crowd


HOUSTON, Oct. 11, 2005 (PRIMEZONE) -- Strategic communications planning can differentiate the effective PR professional from the one who simply completes tasks and performs basic services.

Did you know...



 -- A good, workable communications plan has seven characteristics;
 -- There are strategic planning techniques that can help you
    say "No" to unwarranted demands on your time
 -- This workshop will help you become more strategic, more
    prepared to offer solutions and counsel, and more valuable to
    key decision makers.

On October 14, 2005, 8:30 a.m. - 12:00 p.m., Peter Hollister, APR, Fellow PRSA, will present "Strategic Communications Planning" at the Doubletree Hotel Houston - Downtown. Through this professional development workshop, brought to public relations and communications professionals in Houston and surrounding regions by PRSA Houston, participants will learn proven techniques and approaches to planning communications campaigns and solving every day problems encountered in professional life.

The cost for the workshop is $40 for PRSA Houston members and $50 for non-members; a breakfast buffet is included. Registration is available online at http://www.prsahouston.org//en/cev/?199

Peter H. Hollister is Principal and Senior Counsel with Hollister, Trubow & Associates, a communications consulting firm he co-founded in 1986. Mr. Hollister has held PR positions in the military, the corporate sector, not-for-profits and consulting. His areas of specialization are strategic planning, organizational and board development, communications research and communications effectiveness studies (audits).

Event sponsors include AudienceCentral, Continental Airlines, PrimeZone Media Network and Schipul - The Web Marketing Company. Additional sponsorship opportunities are available for this professional development workshop; for more information, please contact Paula Smead at 713.664.8526 or Paula Ruth at 281.870.1717.

Founded in 1950, the Houston Chapter of the Public Relations Society of America is one of the nation's largest and most active PRSA chapters, providing professional development activities, networking opportunities and career resources for about 450 members. For more information, visit www.prsahouston.org.

The PRSA Houston logo is available at: http://www.primezone.com/newsroom/prs/?pkgid=1941



            

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