Sports-Stuff is Cleared For Electronic Trading


VANCOUVER, British Columbia, Jan. 10, 2006 (PRIMEZONE) -- Sports-Stuff.com Inc. (Pink Sheets:SSUF), a publisher and distributor of SMS alerts, mobile web sites, ringtones and mobile video games for the sports and entertainment industry, announced today that the Company's shares are actively trading through all major online brokers including Ameritrade, Scottrade, and WebBroker (TD Waterhouse).

The announcement comes in response to numerous queries from shareholders and investors about the ability to buy and sell shares through certain online brokers. Prior to achieving DTC eligibility, certain online brokers placed restrictions on the tradeability of the company's stock, but since achieving DTC eligibility, the company has confirmed that full tradeability has been restored through all the major online brokers. In addition, a quote can be accessed anytime for SSUF at pinksheets.com simply by typing in the companies symbol.

SSUF also wishes to advise investors that if there are any problems placing orders electronically to please contact either the company or their online broker.

About DTC

Depository Trust Company (DTC) is a member of the U.S. Federal Reserve System, a limited-purpose trust company under New York State banking law and a registered clearing agency with the Securities and Exchange Commission. The depository brings efficiency to the securities industry by retaining custody of some 2 million securities issues, effectively "dematerializing" most of them so that they exist only as electronic files rather than as countless pieces of paper. The depository also provides the services necessary for the maintenance of the securities it has in custody.

About SSUF

SSUF is a publisher and distributor of sports and entertainment related content for mobile phones. Through direct business relationships with wireless carriers, game developers, professional athletes, and data providers the company makes its SMS alerts, mobile web sites, ringtones and mobile video games available for purchase by consumers. SSUF's commitment to create the highest quality product is shown in the recent acquisitions of the wireless rights for four of the NFL's top players as well as six of the world's elite poker players.

"SAFE HARBOR"

Certain statements in this news release may contain forward-looking information within the meaning of Rule 175 under the securities Act of 1933, and are subject to Rule 3B-6 under the Securities Exchange Act of 1934, and are subject to the safe harbor created by those rules. All statements, other than statements of fact, included in this release, including, without limitation, statements regarding potential future plans and objectives of the company, are forward-looking statements that involve risks and uncertainties. There can be no assurance that such statements will prove to be accurate and other results and further events could differ materially from those anticipated in such statements. Future events and actual results could differ materially from those set forth in, contemplated by, or underlying the forward-looking statements.



            

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