FT. LAUDERDALE, Fla., Jan. 12, 2006 (PRIMEZONE) -- Centale (OTCBB:CNTL), an online marketing and technology solutions firm, is pleased to announce the acquisition of Revolution Ads, an online marketing firm with 75 million permission based email opt-ins categorized by demographics such as age, gender, income, home owner, occupation, affinities, etc. and matched with corresponding postal records.
Centale markets desktop capturing executable programs branded by third party advertisers. This allows the advertiser the opportunity to communicate continuously with the consumer (by capturing the desktop) without additional access fees, resulting in increased ROI for the sponsoring brand.
Patrick T. Parker, Chairman and CEO of Centale states "This strategic acquisition positions us to accelerate our growth and earnings potential." The acquisition of Revolution Ads and 75 million opt-in email addresses eliminates Centale's cost of list rental, thereby dramatically increasing net profit margins to as high as 50%. Centale presently estimates its annual advertising inventory at between $21-27 million.
Brandon Kittendorf, founder and President of Revolution Ads becomes Senior Vice President and Online Marketing Director of Centale. Brandon believes that the union of Centale's executable communication programs with 100% percent permission based email marketing is "the next step in Internet marketing, ad serving, and customer satisfaction."
Brandon went on to say "I think the ability to serve any format of advertisement, weather, video, HTML, flash, surveys, and games while providing the consumer with a cutting edge technology on their desktop, and the advertiser with above average results for their marketing campaigns, is where interest and value lie." Centale Inc. is an online marketing and technology solutions firm that owns over 40 next generation electronic communication products that support three operating divisions through a core asset of 75 million deliverable email records that are matched with the corresponding postal record.
Forward-Looking Statements: This press release may contain forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on the current expectations of the management of Centale only, and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. Factors which could cause or contribute to such differences include, but are not limited to, factors detailed in the Company's Securities and Exchange Commission filings; economic downturns affecting the operations of the Company, and the need for adequate financing to achieve the new strategic plans and to complete management's overall plans and objectives. Centale undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risk and uncertainties affecting Centale, reference is made to Centale's reports filed from time to time with the Securities and Exchange Commission.