VANCOUVER, British Columbia, May 1, 2006 (PRIMEZONE) -- Sports-Stuff.com Inc. (Pink Sheets:SSUF) (Frankfurt:S5F), a publisher and distributor of SMS alerts, mobile web sites, ring tones and mobile video games for the sports and entertainment industry, is pleased to announce the addition of an endorsement for the company by NFL running back Edgerrin James to its corporate website. The company is also in the final stages of production of high quality voice ring tones and wireless web pages (WAP sites) dedicated to the NFL superstar.
James recently signed a four-year contract with the Arizona Cardinals worth $30.5 million. The former University of Miami star had spent all of his seven seasons with the Indianapolis Colts, who had selected him with the fourth overall pick in the 1999 NFL draft.
Sport-Stuff's President, Kevin Day, commented, "We are extremely proud to have an athlete with the status of Edgerrin James endorsing Sports-Stuff and the products and technology we are creating. Edgerrin James is a very popular NFL superstar who will bring credibility and exposure to our company and our array of wireless applications and services."
The "Edgerrin James Promo" can be accessed at http://www.ssuf.com.
About Sports-Stuff.com Inc.
Sports-Stuff is a publisher and distributor of sports- and entertainment-related content for mobile phones. Through direct business relationships with wireless carriers, game developers, professional athletes, and data providers the company makes its SMS alerts, mobile web sites, ring tones and mobile video games available for purchase by consumers. Sports-Stuff's commitment to create the highest quality product is shown in the recent acquisitions of the wireless rights for four of the NFL's top players as well as six of the world's elite poker players.
"Safe Harbor"
Certain statements in this news release may contain forward-looking information within the meaning of Rule 175 under the securities Act of 1933, and are subject to Rule 3B-6 under the Securities Exchange Act of 1934, and are subject to the safe harbor created by those rules. All statements, other than statements of fact, included in this release, including, without limitation, statements regarding potential future plans and objectives of the company, are forward-looking statements that involve risks and uncertainties. There can be no assurance that such statements will prove to be accurate and other results and further events could differ materially from those anticipated in such statements. Future events and actual results could differ materially from those set forth in, contemplated by, or underlying the forward-looking statements.