LONDON, June 29, 2006 (PRIMEZONE) -- Quantech Electronics Corp. (Pink Sheets:QTCE), software developer for marketing communications, announced today that Quantech and BUPA, global insurance giant (www.bupa.co.uk), are negotiating terms for the assimilation of a beta version of Quantech's new blogging and behavioral model systems. BUPA, the U.K.'s leading provider of private health care insurance, hospitals and health care services, and Quantech are negotiating the terms for the combined assimilation of the beta version of Quantech's latest two developments.
Quantech's new business-blogging technology supports a comprehensive search and precise identification of potential individual and business blogs that offer commercial potential for its clients, based on customer segment data. The new technology tracks responses to marketing initiatives and monitors the results of blog-based marketing campaigns. Quantech's recently launched behavioral modeling system uses unique behavioral target parameters and creates a difference between truly strategic behavior targeting and random targeting.
In its efforts to create a new unified marketing strategy for its international operations, BUPA plans to use both software modules in a concerted effort to dramatically increase its exposure to corporate and private customers. Quantech's new marketing platforms will help BUPA reinforce its position as an international leader in its field by embedding and sending targeted marketing messages and information on its range of healthcare insurance products.
"Quantech will closely follow the beta test phase of the system, designed for assimilation in large organization, and will incorporate any necessary modifications or improvements to customize the modules to specific character of BUPA's target sectors," said Liat Matilsky, CEO of Quantech. "Our new platforms offer enormous potential to generate rapid, noticeable results, and are pleased about BUPA's strong interest in these latest developments."
BUPA is an international health and care company with bases on three continents and more than seven million customers. Members have access to a worldwide network of over 5,500 participating hospitals and clinics and to a multi-lingual helpline 24 hours a day, 365 days a year. In 2005, BUPA International was presented with the Queen's Award for Enterprise for its continuous outstanding achievement in the international trade category.
About Quantech
Quantech Electronics Corp. is a web-based software development company based in the U.K., that offers development services focusing on web-based desktop communication tools, call center support tools, and development packages designed to enhance the effectiveness of web-based advertising and instant messaging. Quantech Electronics Corp. develops powerful, easy-to-use software that enhances the effectiveness and efficiency of its customers' online and offline businesses. Driven to provide comprehensive solution packages for their clients' entire online business needs, Quantech focuses on customized developments for medium to large businesses, as well as start-ups. Offering several unique technologies and forged notable strategic alliances, Quantech's rapid-response systems construct client infrastructure at competitive prices. The company's client base includes medium to large sized businesses, as well as start-ups.
Forward-Looking Statements
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To contact Quantech or access more information, please visit our web site at www.quan-tech.co.uk