USCGA Vest Sales for Bass Pro Up 63 Percent On a Year Over Year Basis and Comp Sales Up 45 Percent


SAN DIEGO, July 18, 2006 (PRIMEZONE) -- Execute Sports, Inc. (OTCBB:EXCS) announced today that sales for its private-label, XPS-branded USCGA (US Coast Guard Approved) vest program are up 63% on a year-over-year basis while comp sales (stores that have been open for at least one year) are up 45% on a year-over-year basis at Bass Pro. Now in its third season, the XPS program is sold through approximately 30 Bass Pro stores nationwide.

Geno Apicella, VP of Watersports Chain Store Sales, and co-founder of Execute Sports, stated that "we incorporate top of the line components in the XPS line, using our aqua-lite foam that is also used in all Execute pro-model vests. We are happy to see the XPS line continue to gain strong acceptance with the Bass Pro consumer base." Bass Pro will be introducing a newly designed XPS men's vest in the spring of 2007.

Also, at the Surf Expo to be held this September in Orlando, Execute Sports will be introducing a line of neoprene nylon vests with approvals for the United States and Canada.

On the pro team front, Execute is also pleased to welcome Nick Ennen to the Execute family. Nick and fellow Execute team mate Sean O'Brien will be featured in Alliance Wakeboarding magazine later this Fall.

About Execute Sports, Inc.

Based in San Clemente, California, Execute Sports, Inc. develops performance products including wetsuits, vests, rash guards, snowboards, wakeskates, bindings, bags and apparel for the action sports industry. The Company's brands include Execute Wetsuits, Academy Snowboards, Kampus Wakeskates and Kampus Shoes, Collective Development Bindings and Collective Development Bags. In addition, Execute has an exclusive worldwide license to design, produce and distribute EagleRider apparel through EagleRider's 35 franchises and through the Company's eCommerce site, http://www.eagleridergear.com. For more information, go to http://www.executesports.com and http://www.academysnowboards.com.

About Bass Pro Shops

Bass Pro Shops, also a major catalog and Internet retailer, is headquartered in Springfield, Missouri. It currently has 33 retail locations across the United States and Canada with 6 more locations scheduled to open by the end of 2006. For more information, go to http://www.basspro.com.

Certain statements in this press release are forward-looking as defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements include expectations regarding the ability of the company to continue its growth and the financial performance thereafter. These statements involve certain risks and uncertainties that may cause actual results to differ materially from expectations as of the date of this release. These risks include the ability to accomplish goals and strategies, anticipated revenue enhancements, general economic conditions and the level of consumer spending, and numerous other factors identified in the Company's Form 10-KSB and other filings with the Securities Exchange Commission.



            

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