CLEARWATER, Fla., July 20, 2006 (PRIMEZONE) -- Adrenaline Nation Entertainment, Inc. (Pink Sheets:ADNL), which produces Adrenaline Nation TV, the leading channel for cutting edge independent music TV, independent and short films and adrenaline sports, today announced that it has entered into an exclusive agreement to work with Jeff Greenfield, principal of Buzznation, and publisher, Branded Entertainment Monthly, to grow product placement and advertising revenue. Greenfield will lead branded entertainment, product placement and cross-promotion negotiations between Adrenaline Nation Entertainment, Inc. and its entertainment properties and advertisers.
"Jeff is considered one of the top branded entertainment and product placement experts in the industry," said Keith Dressel, CEO of Adrenaline Nation Entertainment, Inc. "An expert in Internet marketing and integration, Jeff's team has great success in launching companies, increasing website traffic and delivering product placement impressions on TV by several orders of magnitude, increasing sales and advertising revenues by hundreds of millions of dollars in a matter of months. We look forward to benefiting from his very strong track record in advertising and product placement."
"We are very excited about working with Adrenaline Nation TV," said Jeff Greenfield, "ANTV's content is hot and captures the attention of the elusive 18-49 male demo with a combination of top independent artists and killer shows that guys will actually watch. With 25% of music sales in the U.S. from Independent artists, ANTV fills a massive void in the world of music television and brands know that Adrenaline Nation's coverage of 28 million households will be expanding rapidly."
ANTV premieres the hottest new cutting edge music in the world, the coolest and most innovative independent and short films, mixed with the top up and coming stars of Adrenaline Sports. Adrenaline Nation TV's (ANTV) programs include "Bubbling Under" which features the best music from the hottest artists bubbling under the charts, and other programs such as "Paovae X," "Pressure Block" and "Thunder Juice," which showcase the hottest new independent bands, music videos and artists. In addition, viewers will enjoy the coolest and most innovative independent and short films mixed with the top up-and-coming stars of such Adrenaline Sports as skate boarding, surfing and bull-riding -- the fastest growing sport in America.
About Adrenaline Nation Entertainment, Inc.
Headquartered in Clearwater, Florida, Adrenaline Nation Entertainment, Inc. (Pink Sheets: ADNL) provides broadband TV programming connecting viewers and advertisers to the tremendous purchasing power of the coveted 18-49 year audience. Adrenaline Nation Entertainment's programming features the hottest, cutting-edge independent music in the world, independent films, adrenaline sports, motor sports, and extreme action and adventure programming in a format to be distributed to homes via broadband Internet, IPTV, digital cable, WiFi, high definition and mobile TV. Adrenaline Nation TV can be viewed on the company's highlight reel at www.brandedentertainment.tv/antv.
Safe Harbor Statement
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), and as such, may involve risks and uncertainties. Forward-looking statements, which are based on certain assumptions and describe future plans, strategies, and expectations, are generally identifiable by the use of words such as "believe," "expect," "intend," "anticipate," "estimate," "project" or similar expressions. These forward-looking statements relate to, among other things, expectations of the business environment in which the company operates, projections of future performance, potential future performance, perceived opportunities in the market and statements regarding the company's mission and vision. The company's actual results, performance, and achievements may differ materially from the results, performance, and achievements expressed or implied in such forward-looking statements.
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