Broadlook Extends SugarCRM Systems With Powerful Content Capture, Import and Grouping Features

New Technology Helps Sales and Marketing Professionals Capture Customer Contact Information for Quicker and More Thorough Follow-up


MILWAUKEE, Oct. 18, 2006 (PRIMEZONE) -- Broadlook Technologies, the leading provider of Internet data sourcing, today announced that it was chosen as the SugarCRM Project of the Month for its powerful Contact Capture product. Broadlook Contact Capture allows users to capture customer contact information from most digital formats including email, PDF, Excel, HTML. Instead of spending time manually keying in customer contact information, importing critical customer data into a CRM system is now as easy as a click of the mouse.

"Our user community found Contact Capture a huge help with importing new contacts into Sugar. It deserves the honor of project of the month," said Andy Dreisch, VP of Community Development at SugarCRM.

"Our goal at Broadlook is to make digital information easy to capture, import and sort for marketing and sales professionals," said Donato Diorio, CEO at Broadlook Technologies. "Contact Capture makes compiling and sorting customer contact information almost seamless. We've taken the burden and hassle out of compiling the content so that sales reps can focus more on the customer outreach and communication."

Using Broadlook Contact Capture, users who are researching organizations, individuals, titles can quickly import the data into a CRM system. Contact Capture can automatically assign leads and sort by various group configurations. Maintaining a contact's information can be done using other Broadlook products like Profiler to periodically scan the Internet for any new information about the company and creating a "trigger event" that would alert on any movement from the customer. This allows for a deeper and more customized level of communication with the contact.

About Broadlook Technologies

Broadlook Technologies, Inc. is the leading developer of innovative software applications that "Leverage the Internet" to grow revenues, source team members, and improve productivity. Broadlook's suite of desktop software is a set of powerful integrated applications designed to seamlessly transfer company and contact information to over 100 customer relationship management (CRM), applicant tracking systems, and contact management systems. For more information, call (262) 754-8080, email sales@broadlook.com or visit http://www.broadlook.com.

About SugarCRM

SugarCRM is the world's leading provider of commercial open source customer relationship management (CRM) software for companies of all sizes. Sugar easily adapts to any business environment by offering a more flexible, cost-effective alternative than proprietary applications. SugarCRM's open source architecture allows companies to more easily customize and integrate customer-facing business processes in order to build and maintain more profitable relationships. SugarCRM offers several deployment options, including on-demand, on-premise and appliance-based solutions to suit customers' security, integration and configuration needs. For more information, call (408) 454-6900 or 1 (877) 842-7276 tollfree in the U.S., email contact@sugarcrm.com, or visit http://www.sugarcrm.com.



            

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