Shareholder Charitable Trust Adopts 10b5-1 Trading Plan


NEW YORK, Oct. 23, 2006 (PRIMEZONE) -- Dow Jones & Company (NYSE:DJ) announced that a charitable trust established by the late Jane Bancroft Cook, a former Dow Jones director and major stockholder, has adopted a new prearranged trading plan in accordance with the guidelines specified by SEC Rule 10b5-1. Under the trading plan, the Trust will sell 10,000 shares of the company's Common Stock per trading day, commencing on Nov. 6. The termination date for the plan is June 1, 2007. Sales under the plan will only be affected if the market price on the trading day is greater than or equal to $30.00 and will cease earlier if an aggregate of 855,200 shares are sold. The average daily trading volume in Dow Jones Common Stock over the past year was 756,362. Proceeds from the sale of the shares are applied to the charitable purposes of the Trust, which is known as Jane's Trust.

Rule 10b5-1 permits directors, officers and other parties deemed to be insiders to adopt written plans at a time when they are not in possession of material nonpublic information under which they can sell shares subject to predetermined volume and price parameters. The trustees of the Trust include two current and one former Dow Jones director. Generally, 10b5-1 plans, including the plan adopted by the Trust, are subject to revocation at any time.

About Dow Jones & Company

Dow Jones & Company (NYSE:DJ) (dowjones.com) publishes The Wall Street Journal and its international and online editions, Barron's and the Far Eastern Economic Review, Dow Jones Newswires, Dow Jones Indexes, MarketWatch and the Ottaway group of community newspapers. Dow Jones is co-owner with Reuters Group of Factiva and with Hearst of SmartMoney. Dow Jones also provides news content to CNBC and radio stations in the U.S.

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