SAN ANTONIO, Nov. 27, 2006 (PRIME NEWSWIRE) -- Sweet Success Enterprises Inc. (OTCBB:SWTS), makers of a family of innovative and delicious all-natural healthy-lifestyle beverages, announced today the Company has selected the Austin, Texas-based Helin, Donovan, Trubee & Wilkinson LLP as its new independent registered accounting firm.
After months of deliberation, the firm was selected by Sweet Success Enterprises' President Glenn Williamson for its reputation, knowledge of the beverage industry and close proximity to the Company's San Antonio headquarters.
"Selecting a new, local, accounting firm rounds out an extraordinary couple of months of product and corporate development for us," said Williamson. "We have built a more efficient operation that is better capable of launching and sustaining national accounts while adhering to strict governance standards. With our expanded sales team, larger accounts and new controller on-staff it is sensible to work with a top independent accounting firm that is also nearby. We also appreciate the work and professionalism of our previous independent accounting firm, Denver, Colorado-based Ehrhardt Keefe Steiner and Hottman PC, through the development phase of our operations."
Helin, Donovan, Trubee & Wilkinson LLP was approved and appointed by the Audit Committee of the Company's Board of Directors on Nov. 21. The firm will serve as the Company's principle independent registered public accounting firm for the year ending Dec. 31, 2006.
San Antonio-based Sweet Success Enterprises, Inc. acquired Nestle's original Sweet Success(TM) brand in 2002 and has relaunched a product line to tap into the rapidly growing demand for convenient and nutritious functional beverages. Its line of Fuel for Health(TM) all-natural beverages is available in a growing number of stores and includes select ingredients to satiate, boost energy and immunity and enhance a healthy lifestyle. See the Company's web site at www.sweetsuccess.com for more information on the products and to order online.
Company Product statements have not been evaluated by the FDA. The products are not intended to diagnose, treat, cure or prevent disease.
"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: This release includes forward-looking statements intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. All statements which address actual results could differ materially from those expressed or implied in forward-looking statements. These statements are made on the basis of management's views and assumptions. As a result, there can be no assurance that management's expectations will necessarily come to pass. These forward-looking statements generally can be identified by phrases such as management "believes," "expects," "anticipates," "foresees," "forecasts," "estimates" or other words or phrases of similar import. Similarly, statements in this release that describe the Company's business strategy, outlook, objectives, plans, intentions or goals also are forward-looking statements. All such forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those in forward-looking statements. Management cautions that the ability to attract clients and generate business may be affected by a decline in the Company's financial ratings, the competitive environment, the Company's ability to raise sufficient capital to meet the collateral requirements associated with its current business and to fund the Company's continuing operations and changes in market conditions.