NEW YORK, Nov. 27, 2006 (PRIME NEWSWIRE) -- For years, savvy consumers had to point their browsers across the pond to find the latest and greatest gadgets and gifts. That ends today with the announcement that Firebox.com, the U.K.'s leading e-tailer of cool stuff, has opened shop in the United States. Gone are the pound conversions and painful shipping charges. Addicts of fun and tech in North America can now use a brand spanking new website, with prices in U.S. dollars and a great flat rate shipping charge.
"Over the years, we've gained a huge following in the U.S. and Canada, despite the added shipping costs. We feel this is a testament to the unique quality of the items we carry," said Firebox founder Michael Smith. "With our North American site and ability to ship from the U.S., we can now deliver cutting edge fun for a much better price to our American consumers. Our promise to them is to make the Firebox offering in North America as cool as it is in Britain."
Firebox.com's philosophy is that the world is already filled to the brim with boring stuff, so why add to that pile? Instead, their scouts scour the globe for things that are quirky, inspirational and downright fun. Where else could you find the Laserpod light show lamp, a talking rabbit that tells you the weather, and limited edition Star Wars canvas prints that are fit for display in a gallery?
About Firebox.com
Firebox.com began life in early 1998 as hotbox.co.uk, an internet retailer founded by university friends Michael Smith and Tom Boardman. Operating out of Cardiff, U.K, the company saw rapid initial growth due to the huge success of Michael and Tom's (much-imitated) invention, the Shot Glass Chess Set. In the summer of 1999 the company moved to London and relaunched as Firebox.com. In 2002 the company opened its first combined Head Office and Distribution Center located in South London.
Firebox is one of the most successful online retailers in the U.K., having recently been featured in 13th place on The Sunday Times Virgin Atlantic Fast Track 100 list of the fastest growing privately owned companies in the U.K.
For more information please visit www.firebox.com.
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