STAMFORD, Conn., Jan. 30, 2007 (PRIME NEWSWIRE) -- Stamford Tent & Party Rental announced today that it has changed its corporate identity to include a new name, Stamford Tent & Event Services, and new logo, to underscore the company's new strategic direction and renewed focus on core business. Under its new business model, Stamford Tent & Event Services will aggressively build on its industry-leading position in customized tents and tenting services, including expanding its service reach beyond the company's core tri-state market.
"We will grow our tenting business both organically and through acquisitions, while leveraging the access to new markets created by our strategic alliance with Party Rental Ltd.," said Steve Frost, Stamford Tent's President. In December 2006, Stamford Tent sold its party supplies and rental equipment division to Party Rental Ltd. as part of its strategic alliance with the Teterboro, NJ- based company, one of the largest providers of party supplies and catering equipment in the country.
"As we look to the year ahead, we are very optimistic about the growth prospects for our tent business," Frost said. "Custom tents, especially for high-end and large-scale corporate and retail events, require specialized skills, expertise and equipment that play directly to our strengths and more than 50 years of experience. We are getting unsolicited calls from event planners as far away as Palm Beach, Florida, and we are pleased that we are in a position today to be able to take advantage of these exciting opportunities to enter new geographic markets."
About Stamford Tent & Event Services
Founded in 1953, Stamford Tent is the tri-state area's largest and most experienced provider of custom tent and tenting services, including lighting and decor, flooring and staging, and heating, air conditioning and power, and one of the largest in the U.S. Known for its innovation and service excellence, Stamford Tent has won numerous industry awards for outstanding creativity and execution. The company is headquartered in Stamford, CT. To learn more about Stamford Tent, please visit www.stamfordtent.com.