CLEVELAND, Feb. 1, 2007 (PRIME NEWSWIRE) -- According to The Environmental Protection Agency (EPA), it is estimated that indoor air pollutant levels may be two to five times higher than the pollutant levels outdoors. A scary thought given that Americans spend up to 90 percent of their time indoors (source: EPA).
So, what can be done to avoid the pollen, animal dander, mold/mildew, bacteria, and in some cases smoke, that hide out in your upholstery, curtains and carpet? Get rid of them? Live in a fabric-free home? Not so fast. According to the Carpet & Rug Institute, carpet removal may actually increase the amount of airborne allergen as other surfaces are incapable of holding them.
Instead of eliminating the probable locations of those damaging air pollutants, focus on the proper care of those locations. Specifically vacuuming. Several credible organizations support the claim that regular vacuuming is a crucial part of the necessary process to reduce indoor air pollution, including the American Lung Association, the EPA and the Consumer Product Safety Commission.
But as is the case with everything else in the home, you need the proper tool. To address this growing air quality issue - and consumers' concerns - Dirt Devil is introducing a re-engineered version of its Reaction, launched earlier this year.
This Reaction has been enhanced with anti-microbial technology, designed to prevent the growth of damaging bacteria, mold and mildew. In addition it still features those offerings that have made it popular with consumers, especially parents and pet-owners. As the first vacuum to feature dual "cyclone" chambers, The Reaction's D2 technology not only creates more power, but sustains that power longer than any other filtered, bagless vacuum. This according to the standards established by the American Society for Testing and Materials (ASTM), the only industry-recognized organization for testing home appliances.
When considering these vacuuming tips from the Association of Home Appliance Manufacturers (AHAM), the Reaction is an ideal choice for consumers looking to reduce their level of indoor air pollutants:
-- Vacuum carpet and rugs at least once a week.
-- Vacuum twice a week in bedrooms and high-traffic areas.
-- Vacuum upholstered furniture, drapes and mattresses on a
regular basis
-- Vacuum more frequently if you have pets
Other Reaction features include:
-- Bagless technology. Inconvenient bags are a thing of the past
thanks to a filter-free, bottom-release dirt cup. Since the
filter is separated from the dirt cup, and opened with a simple
push-button, consumers avoid messy interaction with dirt when
emptying the cup.
-- Lifetime HEPA filter. This washable, lifetime HEPA filter
traps 100 percent of common allergens, making it ideal for
allergy-sufferers and pet-owners.
-- Ready-to-use hose with comfort-grip handle, stretching nearly
10 feet.
-- Toolbox. With the rotating Power Brush acting as the flagship
of on-board tools, the Reaction also features an extension wand
and crevice tool for cleaning those challenging places.
-- 32-ft cord. Consumers enjoy the ability to clean from
room-to-room - without the time-consuming task of unplugging
and re-plugging into different outlets.
-- Brilliant headlight.
-- 5-position height adjust.
-- Scuff Guard(r) bumper.
-- Non-marring wheels.
-- Consumers enjoy a worry-free 4-year warranty.
The Reaction retails for $169.99 and will be available at K-Mart, Target, Wal-Mart and The Home Depot. For more information on this product, consumers can call 1-800-321-1134 or visit www.dirtdevil.com.
About Royal Appliance Mfg. Co.
Royal Appliance Mfg. Co., a subsidiary of Techtronic Industries Co., Ltd, headquartered in Glenwillow, Ohio, develops and markets a full line of floor care products for home and commercial use under the Dirt Devil(r), Regina(r) and Royal(r) brand names.