SmallCap Sentinel: Beverage Marketing Goes Viral


IRVINE, Calif., Feb. 5, 2007 (PRIME NEWSWIRE) -- "Clearly Canadian, which has made a splash in the beverage industry by leveraging its brand and harnessing popular trends, appears to have its eyes trained on another fad...video viral marketing," stated SmallCap Sentinel analyst D.R. Clark. "Clearly Canadian's new promotional video, in which two-time NBA MVP Steve Nash serves up a series of eye-popping soccer-basketball fusion moves, seems like the sort of thing that could soon be YouTube'd onto computer monitors everywhere."

"It speaks to the savvy that Clearly Canadian has exhibited in its renaissance, securing Nash as a spokesperson and crafting a beverage line that satisfies the changing thirsts of the modern beverage market," Clark added.

The Nash video is available at www.Clearly.ca

The informational report "Putting the Fizz Back in the Beverage Market" has been made available free of charge at www.SmallCapSentinel.com and will address preeminent beverage companies such as Coca-Cola (NYSE:KO), PepsiCo (NYSE:PEP), Clearly Canadian (OTCBB:CCBEF), and Jones Soda Co. (Nasdaq:JSDA).

The SmallCap Sentinel report will also address the reemergence of Clearly Canadian. Since 1988, Clearly Canadian has manufactured and marketed premium alternative beverages and products, including Clearly Canadian(r) sparkling flavored water and Clearly Canadian O+2(r) oxygen enhanced water beverage, which are distributed in the United States, Canada, and numerous other countries.

From its inception, the Clearly Canadian brand has sold over 90 million cases equating to over 2 billion bottles worldwide. Clearly Canadian sparkling flavored water features half the carbohydrates and only 45 calories per 8 oz serving.

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Statements made herein contain forward-looking statements and are subject to significant risks and uncertainties that affect results. SmallCap Sentinel and StockUpTicks.com are properties of Market Pathways Financial Relations Inc. (MP). MP provides no assurance as to the subject company's plans or ability to effect any proposed actions and cannot project capabilities, intent, resources, or experience.

All information contained herein is based upon sources believed to be reliable but no representation is made as to accuracy or completeness. This report is neither a solicitation to buy nor an offer to sell securities but is rather a paid advertisement provided for information purposes only and should not be used as the basis for any investment decision. MP is not an investment advisor and this report isn't investment advice. MP has been paid thirty five thousand dollars by Clearly Canadian for preparation and distribution of this report and other advertising services over a ninety day period. Additionally, MP and/or its affiliates, associates and employees from time to time may have either a long or short position in any securities mentioned. This constitutes a conflict of interest as to MP's ability to remain objective in its communication regarding subject companies.



            

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