Sweet Success Adds Specialty Stores to Its Growing List of Retailers


SAN ANTONIO, March 7, 2007 (PRIME NEWSWIRE) -- Sweet Success Enterprises Inc.(OTCBB:SWTS), the maker of innovative and delicious all-natural healthy-lifestyle beverages, announced today it has received purchase orders from two of the nation's premier health food stores: Rice Epicurean Markets in Houston, Texas and Hi Health stores in Arizona. Sweet Success(r) Fuel for Health(tm) products are currently available for purchase in the upscale supermarkets and specialty health foods stores.

Rice Epicurean Markets, recognized by the Houston Business Journal as a Top 50 Family Owned Business in Houston, is the oldest family-owned supermarket chain in Houston. Rice Epicurean Markets will stock 6 of the 7 Sweet Success healthy beverages.

Hi Health stores offer customers the highest quality health foods and nutritional supplements. Customers are able to purchase GlucaSafe(tm) and Ultra Greens(tm) beverages at any of the 54 Hi Health locations throughout Arizona.

Additionally, the Company recently shipped the healthy beverages to Akins Natural Foods locations in the Midwest, and Chamberlin's Market and Cafes in Florida.

"These high-end merchants know their customers and provide them the products they need to promote a healthy lifestyle," said Sweet Success CEO William Gallagher. "We are extremely happy to have such experienced retailers offering our products."

Whether it's with the complete product line or a select few products, Sweet Success continues to enter new markets with its all-natural and functional healthy beverages in order to realize the Company's goal of national distribution.

San Antonio-based Sweet Success Enterprises, Inc. acquired Nestle's original Sweet Success(tm) brand in 2002 and has re-launched a product line to tap into the rapidly growing demand for convenient and nutritious functional beverages. Its line of Fuel for Health(tm) all-natural beverages is available in a growing number of stores and includes select ingredients to satiate, boost energy and immunity and enhance a healthy lifestyle. See the Company's web site at www.sweetsuccess.com for more information on the products and to order online.

The Sweet Success Enterprises Inc. logo is available at http://www.primenewswire.com/newsroom/prs/?pkgid=3428

Product statements have not been evaluated by the FDA. The products are not intended to diagnose, treat, cure or prevent disease.

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: This release includes forward-looking statements intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. All statements which address actual results could differ materially from those expressed or implied in forward-looking statements. These statements are made on the basis of management's views and assumptions. As a result, there can be no assurance that management's expectations will necessarily come to pass. These forward-looking statements generally can be identified by phrases such as management "believes," "expects," "anticipates," "foresees," "forecasts," "estimates" or other words or phrases of similar import. Similarly, statements in this release that describe the Company's business strategy, outlook, objectives, plans, intentions or goals also are forward-looking statements. All such forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those in forward-looking statements. Management cautions that the ability to attract clients and generate business may be affected by a decline in the Company's financial ratings, the competitive environment, the Company's ability to raise sufficient capital to meet the collateral requirements associated with its current business and to fund the Company's continuing operations and changes in market conditions.



            

Contact Data