Contact Information: Press Contact: Cynthia Sutton Sage Software (703) 793-2700 x 3032 cynthia.sutton@sage.com
Sage Software's Heather Burton and Cancer Community Center's Carrie Kinne to Co-Present Donor Retention Session at New England AHP's 2007 Educational Conference
| Source: Sage Software
AUSTIN, TX -- (MARKET WIRE) -- March 12, 2007 -- Sage Software announced today that Heather
Burton, product marketing manager for its Nonprofit Solutions, and Carrie
Kinne, director of development for the Cancer Community Center in South
Portland, Maine, will co-present a break-out session on donor retention
techniques at the New England Association for Healthcare Philanthropy's
(NEAHP) 2007 Educational Conference, to be held this week at the Samoset
Resort in Rockport, Maine.
Titled, "Be Your Donors' Favorite Charity: Donor Retention Tips and
Techniques," and scheduled for Tuesday, March 13 from 1:30-2:45 p.m. EDT,
the session will discuss donor retention tips and techniques, including
technology used to implement retention strategies.
"Fundraising professionals are always interested in new ways to keep donors
loyal to their organization and contributing to their cause," said Burton.
"Accountability and transparency, deeply personal donor communications,
recurring giving programs, and donor engagement, without the 'ask,' all are
ways nonprofits look to increase donor retention, but sometimes the
execution falls short. Carrie and I look forward to helping AHP conference
attendees understand how technology can help them effectively capture and
utilize valuable donor information in unique ways to broaden and deepen the
donor-nonprofit relationship."
The Northeast Region affiliate of the Association for Healthcare
Philanthropy (AHP), NEAHP is a not-for-profit professional membership
association for people engaged in the business of raising money for
nonprofit healthcare organizations. With more than 400 members, NEAHP is
dedicated exclusively to the advancement of health care philanthropy.
Founded in 1994, the Cancer Community Center provides a warm and friendly
place where people with cancer, and their families and friends can come
together to build social and emotional support as a complement to their
regular medical care. The Center offers support and networking groups,
creative expression and educational workshops, wellness programs, a
one-on-one support program, workplace support, a resource library, and
social events in a comfortable, caring setting.
For more than 25 years, Sage Software has been helping nonprofit
organizations further their missions and better serve constituents through
the use of technology by offering Sage MIP Fund Accounting and a range of
Sage Fundraising product choices, including Sage Fundraising 50, Sage
Fundraising 100, Sage Fundraising 100-Rainbow Edition, Millennium, and Sage
Endowment Management, so that nonprofit organizations of all sizes can
select solutions best fitting their budget and program needs.
For more information about NEAHP's 2007 Educational Conference, please
visit http://neahp.org/education.htm. For more information about Cancer
Community Center, please visit http://www.cancercommunitycenter.org. For
more information about Sage MIP Fund Accounting or Sage Fundraising
solutions, please visit http://www.sagenonprofit.com or call 800-647-3863.
About Sage Software
Sage Software supports the needs, challenges and dreams of more than 2.7
million small and mid-sized business customers in North America through
easy-to-use, scalable and customizable software and services. Our products
support accounting, operations, customer relationship management, human
resources, time tracking, merchant services and the specialized needs of
the construction, distribution, healthcare, manufacturing, nonprofit and
real estate industries. Sage Software is a subsidiary of The Sage Group
plc, a leading international supplier of accounting and business management
software solutions and related products and services for small and
mid-sized businesses. Formed in 1981, Sage was floated on the London Stock
Exchange in 1989 and the Group now has 5.2 million customers and employs
over 13,000 people worldwide. For more information, please visit the Web
site at www.sagesoftware.com/moreinfo or call (866) 308-2378.
© 2007 Sage Software, Inc. All rights reserved. Sage Software, the Sage
Software logo and the Sage Software product and service names mentioned
herein are registered trademarks or trademarks of Sage Software, Inc. or
its affiliated entities.