GOLDEN, Colo., March 12, 2007 (PRIME NEWSWIRE) -- HumWare Media Corporation, (Pink Sheets:HMWM) today announced that Golden Tavern Group, a subsidiary of Golden Gaming Inc., will be deploying Boondoggle Sports Network (BSN) in an additional 40 locations in the State of Nevada. BSN is currently deployed and running in seven of Golden Gaming's taverns including Sierra Gold in Las Vegas and Reno and in five Sparky's Sports Bar & Grill locations in the Reno area.
The patent pending BSN offers the hospitality industry entertaining sports trivia and interactive fantasy sports contests that are delivered via an Internet feed and displayed on television monitors inside the venue. For advertisers, BSN provides affordable local, regional and national advertisements targeting the on the go demographic while they are relaxing in their favorite establishment. HumWare is rolling out Boondoggle by licensing exclusive local territories in the top markets in the U.S.
"We are thrilled after testing Boondoggle in several Golden Gaming locations that they now want to put the network in all of their establishments," stated John Huemoeller, CEO of HumWare. "This certainly speaks volumes for the networks credibility and will give us the footprint we are looking for in Nevada."
About HumWare Media Corporation
HumWare Media Corporation (Pink Sheets:HMWM) is an emerging out-of-home "new media" advertising company operating the Boondoggle Sports Network (BSN). BSN delivers interactive sports trivia and fantasy sports entertainment to the hospitality industry. The dynamic digital signage network provides advertisers with an effective medium to reach on the go consumers. The Company also operates consumer and business-to-business fantasy sports contests and sells sports memorabilia through its wholly owned subsidiary Timeless Sports Inc.
About Golden Gaming
Golden Gaming, Inc., along with its affiliate Golden Mardi Gras, Inc., operates three divisions: Golden Casino Group, consisting of the Golden Mardi Gras Casino, Golden Gates Casino and Golden Gulch Casino in Black Hawk, Colo., the Pahrump Nugget Hotel & Gambling Hall in Pahrump, Nev., and manages casino operations for the Hard Rock Hotel & Casino in Las Vegas; Golden Tavern Group, Nevada's largest tavern operator with 44 establishments; and Golden Route Operations (G.R.O.), Nevada's third largest slot route operator with more than 2,500 machines in more than 200 locations throughout the state. Golden Tavern Group's Southern Nevada holdings include the flagship Sierra Gold brand and PT's Entertainment Group locations divided into three distinct brands; PT's Gold, PT's Place and PT's Pub. Golden Tavern Group operates under several brands in Northern Nevada including Sierra Gold, Sierra Junction, Sparky's Sports Bar & Grill and Gold Bar Casino. Each location features the exclusive and proprietary Golden Rewards player rewards program to its guests. Established in 2001, Golden Gaming, Inc. employs more than 1,300 team members throughout Nevada and Colorado and continues to position itself as a premier, diversified gaming operator of casinos, taverns and gaming devices. For more information, please visit www.goldengaminginc.com.
All statements other than statements of historical fact included in this press release are "forward-looking statements." The forward-looking statements, including statements about the Company's future expectations, including future revenues and earnings, and all other forward-looking statements (i.e., future operational results and sales) are subject to assumptions and beliefs based on current information known to the Company and factors that are subject to uncertainties, risk and other influences, which are outside the Company's control, and may yield results differing materially from those anticipated.