Atlas Copco's Peter Wallenberg Award honors launch of cleanest air on the market


Atlas Copco's Peter Wallenberg Award honors launch of cleanest air on the market

Stockholm, Sweden, March 28, 2007: Atlas Copco's Peter Wallenberg Marketing and
Sales Award will this year be presented to the team behind the Oil-free Air
division's campaign for compressors certified to have the highest air quality,
Class Zero. The award recognizes an initiative that led to a tangible increase
in sales.

The team identified an opportunity in the new international standard for air
quality with regard to oil content, a vital factor for customer industries such
as pharmaceuticals and food. After the TUV institute of Germany certified the
air of Atlas Copco compressors as having zero oil content, the first such
classification in the industry, the subsequent global advertising and PR
campaign made Atlas Copco the benchmark for oil-free air. 

 “Securing this certification helped us give peace of mind to customers that
they would have solutions with zero risk of oil contamination,” says Ronnie
Leten, President of Atlas Copco's business area Compressor Technique. “By taking
the initiative for this and following up with the Class Zero campaign, the
Oil-free Air division's communications and marketing team made a big difference
to the amount of orders we won last year.”

Anil Hingorani, Product Marketing Manager and Kristin Dom, Marketing
Communications Coordinator will accept the award on behalf of co-winners Sven
Van Dyck, Communications Coordinator, Jeroen Opperdoes, Communications
Coordinator, Jan Verstraeten, Product Marketing Manager and Rudi Zonnevijlle,
Business Support.

Dr. Peter Wallenberg, honorary chairman of Atlas Copco AB, worked for the Group
for 20 years before serving as Chairman of the Board from 1974-1996. The Peter
Wallenberg Marketing and Sales Award recognizes the most innovative and
successfully implemented method in the field of sales and marketing. The Award
will be presented at Atlas Copco's annual general meeting in Stockholm, Sweden,
on April 26, 2007. 


For further information please contact:
Ronnie Leten, Business Area President, Compressor Technique
+32 (0)3 870 2938 or +32 (0)477 222 685
Daniel Frykholm, Media Relations Manager 
+46 (0)8 743 8060


Atlas Copco is a world leading provider of industrial productivity solutions.
The products and services range from compressed air and gas equipment,
generators, construction and mining equipment, industrial tools and assembly
systems, to related aftermarket and rental. In close cooperation with customers
and business partners, and with more than 130 years of experience, Atlas Copco
innovates for superior productivity. Headquartered in Stockholm, Sweden, the
Group's global reach spans more than 150 markets. In 2006, Atlas Copco had 25
900 employees and revenues of BSEK 51 (BEUR 5.6). Learn more at
www.atlascopco.com.

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