GREENWOOD VILLAGE, Colo., April 2, 2007 (PRIME NEWSWIRE) -- To succeed in any highly competitive environment, one must have a quick precision, wise decision making and effective management. This is what readers will discover as Xlibris proudly announces the release of Targeted Tactics(r): Transforming Strategy into Measurable Results, a highly captivating new business book written by author and successful Fortune 100 executive William R. ($Bill) Cobb.
The text is an in-depth summary of the Targeted Tactics program that addresses the gap between business strategy and execution. It is specifically written for middle managers who are often left to figure out how to achieve their organization's goals and objectives without the benefit of meaningful direction. It provides a definitive process to working through the myriad of considerations necessary to achieve success, and at the same time it challenges management to employ the disciplined process provided as part of their on-going planning and budgeting efforts. Not only that, the book openly criticizes the current practice of "score keeping" and suggests replacing it with active more "participation."
Richly-layered and smartly-written, Targeted Tactics(r) is one of a few business books that truly offers readers a step-by-step approach to examining the critical operating issues so that individuals assigned to these responsibilities can have a methodology to use in performing these assignments, enhancing their opportunity for success. The manuscript clearly emphasizes that people have become too quick to discard struggling enterprises because they have either forgotten how to operate them, or have just become too lazy to care. To make a big difference, readers are encouraged to order a copy of Targeted Tactics(r) by visiting their local bookstore or by shopping online at Xlibris.com
About the Author
William R. ($Bill) Cobb is a proven and successful Fortune 100 Executive who has held senior management assignments ranging from Vice President & General Manager of a billion dollar division of a Fortune 50 company, to President and CEO of technology start-ups. The author developed, and utilized successfully, the Targeted Tactics(r) model to achieve success repeatedly.
Targeted Tactics(r) * by William R. ($Bill) Cobb
Transforming Strategy into Measurable Results
Publication Date: March 16, 2007
Trade Paperback; $20.99; 172 pages; 978-1-4257-4989-7
Cloth Hardback; $30.99; 172 pages; 978-1-4257-4990-3
To request a complimentary paperback review copy, contact the publisher at (888) 795-4274 x. 7836. Tearsheets may be sent by regular or electronic mail to Marketing Services. To purchase copies of the book for resale, please fax Xlibris at (610) 915-0294 or call (888) 795-4274 x.7876.
Xlibris books can be purchased at Xlibris bookstore. For more information, contact Xlibris at (888) 795-4274 or on the web at www.Xlibris.com.