Hakon Invest becomes majority owner of Hemma


Hakon Invest AB has signed an agreement to invest an additional SEK
14.4 M in Hemmabutikerna i Sverige Utvecklings AB ("Hemma"). Through
the acquisition of existing shares,  Hakon Invest is increasing it
ownership to approximately 59% of the capital and votes.

Hakon Invest AB previously held an interest of 49% of the capital and
votes in Hemma, which is Sweden's leading white goods retailer. Hemma
owns 21 stores in the three metropolitan regions in Sweden and is the
member organization for the Hemma chain of independent retailers.

Strong development phase"We foresee great potential for Hemma and its continued store
expansion," says Johan Örengård, investment manager and member of the
Board of Hemma. "Through becoming the majority owner in Hemma, we can
increase our contribution of retail know-how and networks which
create value for Hemma long term."

Hemma is currently in a strong development phase in which the number
of stores has increased sharply since the start in 2001. The ambition
is to continue building out the Hemma chain, through new
establishment of own stores and recruiting more independent retailers
as members.

At the same time, a reprofiling of the independent retailers' stores
to the common Hemma brand is under way. Hemma will continue to
increase the number of proprietary stores and the goal in the next
five years is to achieve sales exceeding SEK 1,000 M.

The Hemma chain comprises a total of more than 130 stores in Sweden,
with combined sales of about SEK 2 billion annually. The remaining
stores are owned and operated by local retailers who are members of
the Hemma chain.

For more information, contact:

Information Manager
Anders Hallgren
tel +46 (0)8-55 33 99 66

IR Manager
Pernilla Linger
tel +46 (0)8-55 33 99 55




This press release is not for publication or distribution in or into
the US, Canada, Australia or Japan.

Hakon Invest, which is listed the Nordic Exchange, conducts active
and long-term investment operations in retail-oriented companies in
the Nordic region. Hakon Invest owns 40% of ICA AB, the Nordic
region's leading retail company with focus on food. In addition have
holdings in Forma Publishing Group, Kjell & Company, Hemma and
Cervera. Further information about Hakon Invest is available at
www.hakoninvest.se.

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