MILLER PLACE, N.Y., April 4, 2007 (PRIME NEWSWIRE) -- Rockelle Corp. (OTCBB:RKLC), a developer, owner, operator and franchiser of quick service restaurants, cafes and specialty food concepts, is pleased to announce that the Company has received a broker agreement to represent Chock full o'Nuts. Under this broker agreement, Rockelle Corporations can develop or license Chock full o'Nuts cafes, drive-ins, kiosks and other types of eateries throughout the United States.
Since acquiring the popular, trademarked Chock full o'Nuts brand from the Sara Lee Corporation in December 2005, the Segafredo Zanetti Coffee Group, of Bologna Italy, through its domestic subsidiary, Massimo Zanetti Beverage, USA, has made substantial investment in marketing and awareness programs to facilitate planned expansion throughout the United States.
Gerard Stephan, founder and CEO of Rockelle Corp. noted, "Our business relationship with Chock full o'Nuts has matured over the past several months to the point where Chock has chosen us to represent them in their expansion plans by allowing us to become one of their brokers. Under this agreement, in addition to being able to develop Chock full o'Nuts eateries and cafes, Rockelle will also be able to promote licensee opportunities. Additionally, this agreement allows for Rockelle to receive residual income from every pound of Chock full o'Nuts coffee sold through every location we broker."
Rockelle Corp. expects this broker agreement to produce a successful revenue stream in 2007 and beyond. "When combined with all of our other business developments and alliances, and the recent acquisition of Stewart's Original Root Beer and its trademarks, we have never been more confident of our bright future and our ability to grow shareholder value," concluded Mr. Stephan.
Forward-Looking Statements
Statements released by Rockelle Corporation that are not purely historical are forward looking within the meaning of the "Safe Harbor" provisions of the Private Securities Litigation Reform Act of 1995, including statements regarding the company's expectations, hopes, intentions and strategies for the future. Investors are cautioned that forward-looking statements involve risk and uncertainties that may affect the company's business prospects and performance. The company's actual results could differ materially from those in such forward-looking statements. Risk factors include but are not limited to general economic, competitive, governmental and technological factors as discussed in the company's filings with the SEC on Forms 10-K, 10-Q and 8-K. The company does not undertake any responsibility to update the forward-looking statements contained in this release.