EAST AURORA, N.Y., April 4, 2007 (PRIME NEWSWIRE) -- Centale, Inc. (OTCBB:CNTL) is pleased to announce that in a joint development effort with ProLink Sports Marketing, the companies are introducing The SportPRO technology.
"In furtherance of our business model, we are proud to release The SportPRO, our second technology solution, with many more to come that entertain specific industry objectives," stated Andrew Nichols, Director of Operations, Centale, Inc. "The technology is now complete, in its final stage of testing and we have already begun entertaining potential Marketing Affiliates to introduce the application to the Sports Industry."
The SportPRO was developed to offer teams/leagues the opportunity to interact with their fans intimately. Centale's goal in developing the SportPRO technology was to further bridge the communication gap between team and fan. In doing so, the company feels a strong community with common passion and support for "The Home Team" will form, providing a direct and accessible communication access point for the teams to promote loyalty, ticket sales, merchandising, etc.
The SportPRO is a technology hybrid that provides benefits to the teams and fans alike. For the team, the direct ability to communicate with its most valuable commodity "the fan," is extremely valuable. As the fans form the community, linked by the SportPRO and receive the content they desire, their loyalty and team appreciation grows. This loyalty inevitably converts to revenue in the form of ticket and merchandise sales and sponsor value. Furthermore, through the use of the SportPRO, the community can grow geometrically turning those fans with passive interest in your team to active interest through the "send to friends" button.
For the fan, he or she receives the content they desire most direct to the desktop whether it be short video highlights of last nights game, special fan promotions, a player blog or the opportunity to voice their opinion in a forum the team solicits. The result is the fan will feel more directly involved with the team.
"Through my ownership of the ABA Buffalo Silverbacks, it was easy to keep the fan's interest at heart. The SportPRO is a technology hybrid that will provide benefits to the teams and fans alike. Taking a page out of the playbook of successful video sharing sites (YouTube.com) and social network sites (MySpace.com), we have developed a product that taps the true potential of a sports fan base," stated Todd Wier, CEO of Centale, Inc.
About Centale, Inc.:
Centale, Inc. (www.centale.com) is focused on the deployment and commercialization of its next-generation electronic communication platforms, which are intended to aggregate and entertain audiences while providing advertising services and valuable information.
The Centale, Inc. logo is available at http://www.primenewswire.com/newsroom/prs/?pkgid=3191
Statements contained in this news release, other than those identifying historical facts, constitute 'forward-looking statements' within the meaning of Section 21E of the Securities Exchange Act of 1934 and the Safe Harbor provisions as contained in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements relating to the Company's future expectations, including but not limited to revenues and earnings, technology efficacy, strategies and plans, are subject to safe harbors protection. Actual company results and performance may be materially different from any future results, performance, strategies, plans, or achievements that may be expressed or implied by any such forward-looking statements. The company disclaims any obligation to update or revise any forward-looking statements.
To automatically receive instant updates, press releases, and other information on this and other Big Apple Consulting USA companies, please visit www.bigappleconsulting.com/compro.php and download your FREE copy of Big Apple COMPRO(tm).