Dow Jones Introduces 'All Things Digital' Site Led by Walt Mossberg and Kara Swisher

AllThingsD.com to Feature Daily Blogs and Video; Technology and Media Luminaries to Contribute


NEW YORK, May 7, 2007 (PRIME NEWSWIRE) -- Dow Jones & Company today announced the launch of All Things Digital (www.allthingsd.com), a new Web site devoted to news, analysis and opinion on technology, the Internet and media. Walt Mossberg, author of the Personal Technology column in The Wall Street Journal since 1991, and Kara Swisher, author of the well-read "BoomTown" column in the Journal as well as two books about AOL, are co-executive editors of the new site.

The site will be a mixture of columns, blogs, text, and video, by Mossberg, Swisher, and other experienced journalists; as well as by guest bloggers drawn from the leadership of the tech, Internet and media industries.

John Paczkowski, formerly the author of the award-winning tech news blog "Good Morning Silicon Valley," is senior news editor for the site. His "Digital Daily" feature is a sassy, but savvy, daily roundup of tech news, presented in both text and video.

"Walt and Kara have long been at the forefront of technology and media coverage, and they have assembled a stellar team in All Things Digital," said L. Gordon Crovitz, executive vice president of Dow Jones & Company and publisher of The Wall Street Journal. "Dow Jones has been a pioneer online, and AllThingsD.com will apply powerful new journalistic art forms online, through insightful and entertaining blogs, columns, reader exchanges, feeds and video to reach an expanded and highly engaged audience."

This collaboration is the online extension of the well known "D: All Things Digital" conference, started by Mossberg and Swisher in 2003 and attended by leaders of the digital revolution. AllThingsD.com is a free site designed to expand and continue the conversation. The site has five main elements:



 1) An expanded, free home for Walt's columns and videos, including a
    two-year searchable archive;
 2) Kara's "BoomTown" blog, which is a new take on her earlier,
    highly successful print column;
 3) "Digital Daily," a tech news blog by John Paczkowski;
 4) Walt's "Mossblog," updated with both text and video commentary on
    issues beyond those covered in his columns;
 5) "Voices," with guest blogs drawn from the D community and the
    wider tech and media community. 

In addition, the site will also be the new, free online home of "The Mossberg Solution," a column written by Journal reporter Katherine Boehret and edited by Mossberg, which appears every Wednesday in the Journal

"We aim to adhere to the journalistic standards of the best of the mainstream media," said Mossberg, "while also exhibiting the fresh thinking and nimbleness of the best of the new media. We want to be first, and sassy, but also well sourced and accurate."

Swisher added: "It's important that we try new forms of journalism, especially some of the more innovative new methods of delivering stories on the Web. It's an exciting time for media, and gives us a great opportunity to give our readers even more high quality content."

The site will make liberal use of video from all three main writers, and, eventually, from guest bloggers as well. One unusual feature, to be rolled out soon, will feature periodic video discussions and debates between Mossberg and Swisher, called "Head-to-Head."

Dow Jones Online will handle advertising sales for AllThingsD.com. In addition to the advertising opportunities on the AllThingsD site, there are also cross-network programs that incorporate The Wall Street Journal Online, MarketWatch and Barron's Online sites, as well as video, podcasts, RSS and mobile.

About Walt Mossberg

Walt Mossberg is the author and creator of the weekly Personal Technology column in The Wall Street Journal, which has appeared every Thursday since 1991. In addition to Personal Technology, Mr. Mossberg writes the Mossberg's Mailbox column in the Journal and edits the Mossberg Solution column authored by his colleague Katherine Boehret.

Mr. Mossberg is co-executive editor of AllThingsD.com with Kara Swisher, with whom he currently co-produces and co-hosts the "D: All Things Digital" conference. Started in 2003, the annual event is considered to be one of the leading conferences focused on the convergence of technology and media industries.

Mr. Mossberg was awarded the 1999 Loeb award for Commentary, the only technology writer to be so honored. In May of 2002, he was inducted into the ranks of the Business News Luminaries, the hall of fame for business journalists. That same year, he won the World Technology Award for Media and Journalism.

Mr. Mossberg has been a reporter and editor at the Journal since 1970. He is based in the Journal's Washington, D.C., office, where he spent 18 years covering national and international affairs before turning his attention to technology. He holds degrees from Brandeis University and the Columbia University Graduate School of Journalism.

About Kara Swisher

Kara Swisher started covering digital issues for The Wall Street Journal's San Francisco bureau in 1997 and also wrote the BoomTown column about the sector. Earlier, she covered breaking news about the Web's major players and Internet policy issues and also wrote feature articles on technology for the Journal. She has also written a weekly column for the Personal Journal on home gadget issues called Home Economics.

Ms. Swisher is co-executive editor of AllThingsD.com with Walt Mossberg, with whom she co-produces and co-hosts the "D: All Things Digital" conference.

Previously, Ms. Swisher worked as a reporter at the Washington Post. She is also the author of "aol.com: How Steve Case Beat Bill Gates, Nailed the Netheads and Made Millions in the War for the Web," published in July 1998. The sequel, "There Must Be a Pony in Here Somewhere: The AOL Time Warner Debacle and the Quest for a Digital Future," was published in the fall of 2003. She is a graduate of Georgetown University and the Columbia University Graduate School of Journalism.

About John Paczkowski

Since 1997, John Paczkowski has covered the tech industry and the personalities that drive it. He wrote the award-winning online tech news blog "Good Morning Silicon Valley" for the San Jose Mercury News, Silicon Valley's daily newspaper, from 1999 to 2007. He is senior news editor for AllThingsD.com.

Mr. Paczkowski also managed Knight Ridder's SiliconValley.com, a technology news and opinion site honored with back-to-back EPpy awards from Editor and Publisher in 2003 and 2004. Earlier, he served as editorial director of New Media at the San Francisco Bay Guardian, and as an editor for Turner Broadcasting's 1995 Web venture SPIV. He has also written for Business 2.0, the Mercury News, Forrester Magazine, Red Herring, and Salon. He is a graduate of Brown University.

About Katherine Boehret

Katherine (Katie) Boehret is a reporter for The Wall Street Journal, where she has worked since 2002 in the office of columnist Walt Mossberg. She writes the weekly Mossberg Solution column, a review of consumer technology that appears every Wednesday. Ms. Boehret is a graduate of the University of Delaware. In 2004, and again in 2007, she was honored as one of the 30 most promising young business journalists by Newsbios.com.

About Dow Jones

Dow Jones & Company (NYSE:DJ) (dowjones.com) is a leading provider of global business news and information services. Its Consumer Media Group publishes The Wall Street Journal, Barron's, MarketWatch and the Far Eastern Economic Review. Its Enterprise Media Group includes Dow Jones Newswires, Factiva, Dow Jones Licensing Services, Dow Jones Indexes and Dow Jones Financial Information Services. Its Local Media Group operates community-based information franchises. Dow Jones owns 50% of SmartMoney and 33% of STOXX Ltd. and provides news content to CNBC and radio stations in the U.S.

The Dow Jones & Company logo is available at http://www.primezone.com/newsroom/prs/?pkgid=2636



            

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