ATLANTA, May 14, 2007 (PRIME NEWSWIRE) -- Spunlogic, an award winning interactive marketing and technology agency, announced today it has been approved by the virtual world Second Life as a preferred development vendor.
Second Life is a massive multiplayer online experience that allows users to create virtual personalities, visit unique destinations, conduct meetings and interact and socialize with other users. The popularity of the space has created a buzz among marketers who are now choosing to position their brands in the space for increased awareness and promotion.
Preferred vendors in Second Life are companies which can provide start-to-finish management of complex or large-scale projects, such as building out an entire island or creating a large event for many participants. Spunlogic's addition to the preferred vendor list means that companies interested in development can now contact the agency as a trusted resource.
Spunlogic's Second Life services include "in world" behavioral research, strategy development, marketing launch planning, and design and development of custom landscapes, objects and functionality. The agency is currently the only company on the list located in Georgia. Also unique is Spunlogic's focus on behavior and research in the space, providing a deeper level of strategy for companies planning a presence in the space.
"We understood early on that it was important for Spunlogic to develop an expertise in Second Life for the benefit of those companies wanting a presence in the space," said Ryan Tuttle, Spunlogic's VP of Operations. "We are very proud that our commitment to research and development has earned us a place on Second Life's preferred vendor list."
For more information about Second Life and their preferred vendor list, visit www.secondlife.com.
About Spunlogic
Spunlogic, formed in 1998, is an award-winning interactive marketing and technology agency that uses an in-depth understanding of the user experience to help companies attract, convert and retain customers. The agency provides a full range of solutions including user experience strategy, behavioral research, interactive design, web development, email marketing, online advertising, intranet/portal design and development, virtual world development and e-commerce applications. Spunlogic is the Email Agency of Record for InterContinental Hotels Group and the Interactive Agency of Record for the State of Georgia. The agency also boasts a roster of both local and national clients including Coca-Cola, Anheuser-Busch, Georgia Pacific, Cox Enterprises, AutoTrader, EarthLink, SeaWorld, The HoneyBaked Ham Company and Simmons Bedding Company. To learn more about Spunlogic's capabilities, contact Spunlogic at sales@spunlogic.com or call 404.601.4321.