SAN ANTONIO, Texas, May 17, 2007 (PRIME NEWSWIRE) -- Sweet Success Enterprises (OTCBB:SWTS), the maker of a line of innovative and delicious healthy-lifestyle beverages, announced that Sweet Success' cooler program at the Southwest's largest grocery chain generates expansion to all of the H-E-B Healthy Living Stores.
Sweet Success'(r) installation of their specialty 6 foot Sweet Success single serve coolers encourages people to try the product because it is chilled and ready to drink. The success of these coolers have generated explosive sales and also expansion into all H-E-B's Healthy Living Stores. This is the execution of our broader marketing program that we developed in 2005, when we planned to use the Sweet Success red coolers with all 7 of our Fuel for Health(tm) beverages. "We are excited about the reception of single servings of all our beverages by people on the go," says William Gallagher, Sweet Success CEO. "This also ties in with the strong reception we've had at Amazon.com where we've experienced 3 orders during the first month at Amazon."
The # 1 product so far appears to be GlucaSafe(tm), which is sponsored by a program that's being coordinated with the American Diabetes Association (ADA) with their local Expo's and Tour De Cure's, a fundraising bicycle ride from San Antonio to Austin, TX on May 19th and 20th. The company is participating in both the Tour De Cure and an event with the Juvenile Diabetes Research Foundation in Atlanta this weekend.
Product statements have not been evaluated by the FDA. The products are not intended to diagnose, treat, cure or prevent disease.
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