NEW YORK, May 30, 2007 (PRIME NEWSWIRE) -- Cherry Lane Music Publishing Co. Inc., an independent music publisher whose production clients include DreamWorks Animation SKG and DreamWorks Pictures, The Weinstein Company, Lakeshore Entertainment, NFL Films and NASCAR, has signed a long term agreement with APM Music, the industry's leading production music library, to provide music from Cherry Lane's catalogues for APM's diverse collection of musical genres. APM's library tracks are made available for licensing in film, television, advertising, radio, recording, games and new media.
Previously, Cherry Lane, as music administrator for Electronic Arts, the world's largest videogame publisher, negotiated a deal with APM for use of EA created and owned music. Through this agreement, tracks from the musical scores of EA's top-selling titles became available for licensing to the production community through APM. Cherry Lane continues to administer this unique agreement.
Richard Stumpf, SVP of Creative Services & Marketing at Cherry Lane noted: "We started our relationship with APM by first putting music from NFL Films into their system. Then we did the same with EA's music. The results have been fantastic so it is natural for us to choose APM as our exclusive long term partner in the library world. Today more than ever, there is an increased need for music that can be licensed easily for film, television, advertising and various media. Cherry Lane is constantly looking for innovative opportunities to bring new life to our music and expand the reach of our audience. This relationship will greatly benefit Cherry Lane's roster and add wonderful music to APM's unparalleled catalog."
"Cherry Lane is a recognized leader in the music publishing business and we are delighted that we now have this expanded relationship with them," stated APM president, Adam Taylor. "We look forward to creating a co-branded library which offers Cherry Lane clients such as Cirque du Soleil, The Weinstein Company, NASCAR, Lakeshore Entertainment, Walden Media and others the ability to participate in our service."
About Cherry Lane Music Publishing Company, Inc.
Cherry Lane, New York-based privately held music publisher founded in 1960 by renowned producer/arranger Milt Okun, oversees an extensive catalogue of legendary songs from Elvis Presley, John Denver, Quincy Jones and Ashford & Simpson, to more recent Billboard chart-toppers including the Black Eyed Peas, John Legend and Wolfmother. Known for its innovative copyright exploitation and administration, Cherry Lane has forged relationships with DreamWorks Pictures, DreamWorks Animation SKG, The Weinstein Company, Lakeshore Entertainment, Walden Media, Sanrio (Hello Kitty), NASCAR, Icon Productions, NFL Films, World Wrestling Entertainment, Professional Bull Riders, Pokemon USA, Inc. and 4Kids TV, to name a few. Learn more at http://www.cherrylane.com.
About APM Music
APM Music, a joint venture of EMI Music Publishing (the world's largest music publisher) and BMG Music Publishing (a division of Bertelsmann AG) provides its American and Canadian production clients with exclusive access to over 225,000 recordings of music specifically produced for use in film, television, radio, and new media productions. APM Music is the world's largest and most diverse collection of production music available to entertainment and media producers.