AMHERST, N.Y., June 15, 2007 (PRIME NEWSWIRE) -- HealthSport, Inc. (OTCBB:HSPO), through its wholly-owned subsidiary, Enlyten(tm), Inc., announces today the release of its second Enlyten SportStrip(tm) flavor, Vanilla-Berry. The new Vanilla-Berry flavor will provide serious athletes with another great tasting method for rehydrating before, during and after strenuous exercise and was developed in response to flavor requests by athletes already using Enlyten's revolutionary new electrolyte delivery system. Responding to one such request by US women's soccer champion and Olympic Gold Medalist Brandi Chastain, Enlyten has developed its Vanilla-Berry flavor to complement its flagship Orange flavor. Developed for pro, college and amateur level athletes, Enlyten's electrolyte strips are now available to the general public at www.enlytenstrips.com.
"When I am on the soccer field, I don't want to be worried about de-hydration, which is an ever-present obstacle in a high intensity sport like soccer," said Brandi Chastain. "We all worry about it, especially when we are playing on a hot day, but the Enlyten SportStrips have totally changed my outlook on hydration because it really wards off cramping and fatigue. They are a staple of my training and game regimen now, but I wanted a new flavor. A short time later, Enlyten sent me some Vanilla-Berry samples. Not only do I love the effect, but I love the flavor. Staying happy, strong and focused on the field is what it's all about, and the electrolyte strips help me achieve that. I think that other athletes who love the strips and use them as regularly as I do will be requesting new flavors to keep it fresh. I'm sure Enlyten's already on it."
Enlyten SportStrips exploit the extraordinary delivery capabilities of buccal absorption, a term that simply means transferring electrolytes into the bloodstream by way of the soft tissue between your cheek and gums. Known scientifically to be an extremely fast and efficient way to deliver drug actives into the bloodstream, buccal absorption of electrolytes bypasses the inherent drawbacks of gastric absorption, an Achilles heel for many athletes who struggle with fatigue, cramping and hydration issues.
Enlyten SportStrips are presently available online at www.stripup.com in a three cassette Athlete Pack for $9.99 or the 12 cassette Team Pack for $34.99. Each fast delivery cassette holds 18 strips. Currently available in Orange flavor, the new Vanilla-Berry flavor will be available on June 25th.
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About HealthSport, Inc.
HealthSport (http://www.healthsportinc.com) is focused on the development and marketing of branded nutritional supplements in a one-of-a-kind edible film strip delivery system. The Company's Enlyten Sports Strips, a thin film electrolyte strip, has recently undergone and completed pre-launch trials. The trials, conducted in conjunction with physicians and scientists at Duke University Sports Medicine & The Michael J. Krzyzewski Human Performance Laboratory ("K Lab"), involved athletes from various disciplines at the intercollegiate level. Preliminary findings of these studies suggest that the ENLYTEN electrolyte strip delivers meaningful amounts of electrolytes to the human body in a safe, fast and effective manner.
Special Note Regarding Forward-Looking Statements: Statements in this news release about anticipated or expected future revenue or growth or expressions of future goals or objectives, including statements regarding whether current plans to grow and strengthen the Company's existing business, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All forward-looking statements in this release are based upon information available to the Company on the date of this release. Any forward-looking statements involve risks and uncertainties, including the risk that the Company will be unable to grow or strengthen its business due to a lack of capital or an inability to identify acquisition candidates and that the Company may not realize anticipated cost savings or revenue growth opportunities associated with any acquisitions, planned or otherwise. Additionally, forward-looking statements concerning the performance of the Company's business are based on current market conditions and risks, which may change as the result of certain regulatory, competitive or economic events, as well as those risks and uncertainties described in the Company's filings with the Securities and Exchange Commission, which could cause actual events or results to differ materially from the events or results described in the forward-looking statements, whether as a result of new information, future events or otherwise. Readers are cautioned not to place undue reliance on these forward-looking statements.