CORONA, Calif., June 27, 2007 (PRIME NEWSWIRE) -- Sports Pouch Beverage Company (Pink Sheets:SPBV), announces the purchase of a state-of-the-art, in-line horizontal form/fill machine. This unique patent protected beverage packaging system will be located on the Perricone Juice Company premises.
The Pull-Push Sports Pouch features both form and function. Outstanding shelf appeal attracts the consumer and differentiates the beverage from competitors. The patented design extends the shelf life of the beverage, provides product protection, and safeguards the flavor and the aroma of the beverage.
The state of the art machine will be employed exclusively to support the Sports Pouch Beverage's joint venture with the Perricone Juice Company (http://www.perriconejuices.com), which is one of the largest citrus juice processors in the western United States.
Sports Pouch Beverage's packaging machine is the only one of its kind in the United States with the capacity to produce up to 24 million Pull-Push Pouches annually.
"Providing the ultimate in customer convenience allows Sports Pouch Beverage to support our customer's vision for their product. Installing our packaging machine on site at the Perricone Juice plant in Florida allows us to provide the highest quality product and level of service possible," said Gilbert Arvizu, President of Sports Pouch Beverage Company.
About Perricone Juices Company, Inc.:
Perricone Juices is the largest manufacturer of fresh-squeezed citrus juice in the Western United States and supplies 100% juice products to popular restaurants, hotels, airlines and dairies throughout the country.
The beverage pouch, with its pull push easy to open and close Sports Cap provides convenience, portability and the all important appealing image in packaging for the burgeoning organic beverage industry. Privately owned and operated by the Perricone's, a family with 60-years experience in the citrus business, the company produces a full line of citrus juice, including orange juice, grapefruit juice, lemon juice, lime juice, tangerine juice, lemonade, and strawberry/lemonade. Though Perricone offers pasteurized juices, the company also extracts and markets a unique and highly coveted product: absolutely fresh juice.
Mr. Gil Arvizu, President of Sports Pouch Beverage, Inc. stated, "Our new packaging machine represents a significant opportunity for our company. U.S. consumers are expected to consume 1.25 billion gallons of orange juice alone in the 2006-07 citrus season. We can capture a sizeable portion of the fresh juice market with our unique flexible pouch and its easy to open/close pull-push spout. Our onsite machine will allow us to operate at full capacity to meet expected demand for our 100% fruit juice products."
About Sports Pouch Beverage Company, Inc.:
Sports Pouch Beverage Company, Inc. was established for the specific purpose of producing pull-push spout technology, liquid pouch packaging, as well as utilizing this technology for the development and production of new beverage brands. Sports Pouch Beverage Company, Inc. is the holder of the trademarked name "All American Sports Pouch" and has a "Process Pending Patent" for the Sports Pouch Beverage package with pull-push spout. Please visit our website: http://www.sportspouchinc.com.
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