SCOTTSDALE, Ariz., July 16, 2007 (PRIME NEWSWIRE) -- Sandstrom On TV Company(tm), a subsidiary of TradeShow Marketing Company, Inc. (Pink Sheets:TSHO), a new specialty retail outlet franchise, announced today that it has signed national infomercial pitchman Billy Mays to assist in franchise promotion and product development and marketing for the company.
Most recognized as the infomercial salesman for TV-marketed products including Oxi Clean, Orange Glo, Hercules Hook and Kaboom!, Mays will operate as Vice President of Brand Production for Sandstrom On TV Company. In his position with the company, Mays will be featured on a promotional DVD designed to market the Sandstrom franchise, assist the company in designing its proprietary product line, as well as assist in marketing Sandstrom-branded products. A new retail outlet franchise that takes a fresh, stylish and innovative approach to "As Seen On TV" merchandise, Sandstrom opened its worldwide headquarters in Scottsdale, Ariz. last month.
"I have seen a lot of products and businesses come and go over the years, but when I was introduced to Sandstrom, I thought this is a business model that is going to take off," said Billy Mays. "Not only is this one of the most seamless franchise opportunities, but it capitalizes on the No. 1 advertised brand, 'As Seen On TV.'"
Bringing the most celebrated products sold on TV to customers' fingertips, Sandstrom will offer practical everyday-use products within contemporary, pop impresario-designed stores. Designed to be one of the most user-friendly franchise opportunities, Sandstrom stores will provide a truly unique shopping experience with a store concept that encourages live product demonstrations. Capturing the fun and pop culture associated with TV-marketed merchandise, each store will feature a pop impresario theme with retro artistic influences from Andy Warhol and other pop culture art icons to create an upbeat and interactive environment.
Sandstrom is slated to open 150 stores in the domestic U.S. market over the next three years and will launch its nationwide franchise rollout plan in the coming weeks.
For more information on Sandstrom On TV Company, franchise opportunities and investor relations, please call 1-800-585-8762 or visit www.sandstromontv.com.
About Sandstrom On TV Company
A subsidiary of TradeShow Marketing Company (Pink Sheets:TSHO), Sandstrom On TV Company is a retail outlet franchise that offers a fresh and stylish approach to "As Seen On TV" merchandise. Capitalizing on the fun and culture associated with TV-marketed merchandise, Sandstrom brings the most celebrated products sold on TV to customers' fingertips. Each Sandstrom store will feature artistic influences from Andy Warhol and other pop culture art icons. Currently launching a national franchise rollout, Sandstrom is slated to open 150 locations in shopping malls in the domestic U.S. market over the next three years. For more information on the company and franchise opportunities, please call 1-800-585-8762 or visit www.sandstromontv.com.
About Billy Mays
The national television pitchman for several national products, including Oxi Clean, Orange Glo, Hercules Hook and Kaboom!, Billy Mays got his start in sales demonstrating "As Seen On TV" products on the boardwalk of Atlantic City. Moving on to pitching products at home shows and state fairs, Mays soon became the public face to several of Max Appel's infomercial-marketed products, which include Orange Glo and Oxi Clean.
About TradeShow Marketing Company, Inc.
TradeShow Marketing Company, Inc. (Pink Sheets:TSHO) is a publicly traded direct sales company focused on the development and distribution of a wide range of proprietary products for the home and office environments. The company operates two Sandstrom On TV Company brand retail stores in Phoenix and has plans for a franchise expansion in 2007. The company also operates a direct demonstration business via tradeshows and exhibitions throughout North America and an e-commerce web site, www.ontvco.com. Tradeshow Marketing was established in 2003 and its Sandstrom subsidiary is headquartered in Scottsdale, Ariz.