Davi Skincare to Develop Hotel Amenity Program in Partnership With Gilchrist & Soames


MARINA DEL REY, Calif., July 18 -- Davi Skin, Inc. (OTC Bulletin Board: DAVN) today announced that it has begun the development a hotel amenity line of products for distribution into luxury hotel rooms worldwide in conjunction with Gilchrist & Soames, an industry leader in fine toiletries manufacturing. The initial line of amenity products will consist of shampoo, conditioner, bath gel, body lotion and soaps, with additional products to be developed in the future.

The range of Davi amenity products will feature the same Meritage complex of antioxidants that is found in the Davi men and women's retail product lines. Meritage is a microencapsulated blend of select antioxidants, including fermented grape extracts, which remain pure within the formula until application. Meritage's sustained time-release technology provides a slow infusion of antioxidant health benefits to the skin.

"Ever since we decided to go ahead and create the Davi line of skincare, I began to pay close attention while traveling to the type of bathroom amenities that were being made available," said Carlo Mondavi, co-founder of Davi. "I felt like there was an opportunity to create a superior product, one with actual health benefits, so as to provide travelers with a better in-room experience. I'm really glad that we will now have the opportunity to do so."

"This is the perfect marriage of two great companies and brands with a shared passion for outstanding quality and service," said Kathie DeVoe, president of Gilchrist & Soames. "This collaboration between Gilchrist & Soames and Davi will enable us to create a fantastic product line and a wonderful end user experience that will be welcomed by travelers world-wide."

"Through our partnership with Gilchrist & Soames, we will no doubt be able to create an absolutely amazing and beautiful product line," said Josh LeVine, co-founder, executive vice president and creative director of Davi. "Our goal with this project is to ultimately place the amenity products into luxury hotels across the globe, which will in essence bring new, discerning consumers in touch with the Davi brand."

About Gilchrist & Soames

Gilchrist & Soames is a leader in providing luxurious product and service solutions that enhance guest experiences at the finest hotels and resorts around the world. Founded in London, England, Gilchrist & Soames blends the rich tradition of English formulations with updated technologies and innovative processes, thereby setting the standard within the toiletries marketplace, worldwide. For more information, visit www.gilchristsoames.com

About Davi Skin, Inc.

Davi Skin, Inc., operating under the name Davi Luxury Brand Group, is a Marina Del Rey, Calif-based company that develops, manufactures and distributes luxury skincare, for men and women, utilizing the health benefits of fermented grape extracts. Davi was co-founded in 2004 by Joshua LeVine and Carlo Mondavi, the grandson of winemaking icon Robert Mondavi. For more information, visit http://www.daviskin.com.