William Demant Holding, reduction in share capital by cancelling own shares with effect from 7 August 2007


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|                                      |             Copenhagen, 2 August 2007 |
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William Demant Holding A/S - reduction in share capital by cancelling own shares

The share capital of the following share will be reduced with effect from 7     
August 2007:                                                                    

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| ISIN                      | Name in Official List                            |
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| DK0010268440              | William Demant Holding                           |
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On 29 March 2007, the ordinary general meeting in William Demant Holding Bank   
adopted to reduce the share capital by cancelling own shares.                   

We refer to announcements of 29 March and 2 July 2007 published by William      
Demant Holding.                                                                 

For further information, please contact: Simon Søberg Jørgensen, Surveillance,  
tel. +45 33 93 33 66                                                            
ISIN: DK0010268440 (VP: 1026844)                                                

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| Name in Official List:                | William Demant Holding               |
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| Volume before change:                 | 63,323,202 shares (DKK 63,323,202)   |
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| Change:                               | 2,336,675 shares (DKK 2,336,675)     |
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| Volume after change:                  | 60,986,527 shares (DKK 60,986,527)   |
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| Denomination:                         | DKK 1                                |
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| Short name:                           | WDH                                  |
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| Share type:                           | AKTIE                                |
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GENERAL INFORMATION                                                             

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| Name/bearer:                          | Bearer                               |
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| Voting rights on listed shares:       | Full                                 |
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| Financial year:                       | 1 January - 31 December              |
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| Unlisted share capital:               | DKK 0                                |
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| Reduction in share capital            | Yes                                  |
| registered:                           |                                      |
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| Issuing bank:                         | Danske Bank A/S                      |
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| Trading lot:                          | 25                                   |
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| CBR no.:                              | 71 18 69 11                          |
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| GICS:                                 | 35 10 10 10                          |
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| Type:                                 | 25                                   |
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Attachments

william demant holding - nedskrivning - uk.pdf