MiddleEastPostBox.com Launches Guide to Best Practices for Email Marketing in the Middle East


DUBAI, United Arab Emirates, Aug. 7, 2007 (PRIME NEWSWIRE) -- MiddleEastPostBox.com has launched the Best Practices Guide to Email Marketing for organizations that intend to use the power of the web to reach out to new customers in new markets. According to Sharad Agarwal, CEO of Cyber Gear, the company that owns MiddleEastPostBox.com, "The Best Practices Guide is yet another initiative from us to set standards in an industry that has a huge potential in helping organizations expand their business in reaching out to a large population of online subscribers."

Best Practice is a management idea which asserts that there is a technique, method, process, activity, incentive or reward that is more effective at delivering a particular outcome than any other. The idea is that with proper processes, checks and testing, a desired outcome can be delivered with fewer problems and unforeseen complications.

MiddleEastPostBox.com is a dedicated Email marketing and SMS messaging portal with an 'Opt-in' database of over 750,000 registered subscribers in 16 Middle East countries. MiddleEastPostBox.com has partnered with some of the leading regional portals that have a registered bonafide database of 'Opt-in' internet subscribers. Global campaigns are offered through Global Email Marketing at http://www.GlobalEmailMarketing.com.

The demographics of subscribers covers information such as age, nationality, education, income, family size and areas of interest. Based on the client's target market, a direct email marketing campaign is implemented with detailed online tracking statistics.

MiddleEastPostBox.com is an e-venture promoted by Cyber Gear, the leading e-business and B2B solutions company based in Dubai.

About Cyber Gear (http://www.Cyber-Gear.com)

Since 1996, Cyber Gear has been a preeminent force in the web design and e-business industry. Positioned as the largest web design company in the Middle East, Cyber Gear provides a range of Internet technology solutions to a large number of government, multinational and local organisations.

Cyber Gear has developed several web based proprietary applications in the following areas:


 * Newsletter design, distribution and tracking application
 * Online media monitoring
 * XML based news delivery application

Cyber Gear clients include Standard Chartered Bank, Ramada Hotels, Shell, NFO World Group, Xerox, Sharp, Toshiba, National Rent A Car, Etisalat, Istithmar, Moutamarat, MSF, Union Properties, American Hospital, Dubai e-Government, Dubai School of Government, Dubailand, BurJuman, Sharjah Ports and Customs, RAK Properties, Qatar Masters in Doha, Safari Group, Kingdom Centre and Saks Fifth Avenue in Riyadh and Citystars in Cairo.

The release can also be viewed at http://www.pressreleasenetwork.com/newsroom


            

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