Wall Street Journal Enters Content Partnership With Brazil's Leading Business and Financial Daily


NEW YORK, Aug. 10, 2007 (PRIME NEWSWIRE) -- The Wall Street Journal has partnered with Valor Economico, Brazil's most authoritative newspaper about economics, business and finance that has a circulation of nearly 60,000.

Beginning August 13th, Valor Economico will publish content and analysis from The Wall Street Journal in both its print edition and Web site.

"Valor Economico stands out in Brazil because of its editorial independence," said Nicolino Spina, chief executive officer of Valor Economico S.A. "Valor Economico publishes four sections daily with the most relevant topics of the day including stories on both the national and international markets and features commentary from the most important economists, business people, and economic analysts in Brazil."

"The relationship with Valor Economico's print and Web editions will extend the Journal's reach into Brazil's most influential business community through Journal-branded pages of news, analysis and advertising," said Bill Casey, vice president of international for The Wall Street Journal.

The Wall Street Journal Special Editions are bannered pages of news and articles from The Wall Street Journal, published in local language in leading newspapers around the world. Stories will be selected, translated and paginated by The Wall Street Journal Americas team at the Dow Jones Harborside office in Jersey City, N.J.

The Wall Street Journal Special Editions reaches over 6 million readers through 44 newspapers in 13 different languages. The Wall Street Journal Special Editions began in 1994 with The Wall Street Journal Americas, which is published in Spanish and Portuguese in 18 newspapers in 16 different countries around the globe, primarily in Latin America.

Valor Economico is the fastest growing business newspaper and has a national circulation footprint in Brazil. It is a joint venture between O Globo and Folha de S. Paulo, two of the top national media companies. Launched in May 2000, Valor Economico reaches a highly concentrated, top-tier audience.

About The Wall Street Journal

The Wall Street Journal, the flagship publication of Dow Jones & Company (NYSE:DJ) (www.dowjones.com), is the world's leading business publication. Founded in 1889, The Wall Street Journal has a print and online circulation of nearly 2.1 million, reaching the nation's top business and political leaders, as well as investors across the country. Holding 33 Pulitzer Prizes for outstanding journalism, The Wall Street Journal provides readers with trusted information and knowledge to make better decisions. The Wall Street Journal print franchise has more than 750 journalists world-wide, part of the Dow Jones network of nearly 1,800 business and financial news staff. Other publications that are part of The Wall Street Journal franchise, with total circulation of 2.6 million, include The Wall Street Journal Asia, The Wall Street Journal Europe and The Wall Street Journal Online at WSJ.com, the largest paid subscription news site on the Web. In 2007, the Journal was ranked No. 1 in BtoB's Media Power 50 for the eighth consecutive year. The Wall Street Journal Radio Network services news and information to more than 280 radio stations in the U.S.

The Wall Street Journal logo is available at http://www.primenewswire.com/newsroom/prs/?pkgid=2641



            

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