SCA appoints new strategy director

SCA appoints new strategy director

Christoph Michalski will take up his appointment as SVP Business Development and
Strategic Planning at SCA on 1 September. He will succeed Thomas Wulkan,
currently President for the business group SCA Americas. Michalski will report
directly to SCA's President and CEO Jan Åström and will be part of the SCA
Management Team.

Jan Åström: “The role of strategy director aims at developing SCA's position as
a global consumer goods company. This work is very much about coordinating the
focus for the Group's different business areas and we will derive considerable
benefits from Christoph's sound experience from the consumer goods industry.” 

Christoph Michalski's most recent position was with Fonterra Co-Operative Group
in New Zealand where he was responsible for marketing, R&D and business
development within the Consumer Division. Prior to that, he spent 15 years
working in several countries and in a number of roles within Unilever. 





For further information, please contact
Bodil Eriksson, SVP Corporate Communications, +46 8 788 52 34
Pär Altan, VP Media Relations, +46 8 788 52 37

Svenska Cellulosa Aktiebolaget SCA is a global consumer goods and paper company
that develops, produces and markets personal care products, tissue, packaging
solutions, publication papers and solid-wood products. Sales are conducted in
some 90 countries. SCA has annual sales in excess of SEK 101 billion (c. EUR 11
billion) and production facilities in more than 40 countries. SCA had
approximately 51,000 employees at the beginning of 2007. SCA shares are traded
on the Stockholm, London and New York stock exchanges. For more information,
visit www.sca.com