GREENWICH, Conn., Sept. 4, 2007 (PRIME NEWSWIRE) -- Karen Morstad and Associates (KM&A), an award-winning advertising and marketing firm, has announced signing four new accounts in the past month. Assignments range from developing an international advertising and public relations campaign for a U.K.-based company to Web site re-design for a hedge fund headquartered in Greenwich, CT.
Synchro Ltd., a technology software provider based in the U.K., has partnered with KM&A to develop an international advertising and public relations campaign that includes a new product launch in the U.S. this fall. With Synchro, an entire construction delivery team -- owners, engineers, architects, operators, contractors, sub-contractors, manufacturers and materials suppliers -- can share a single view of the entire project. Chief Executive Tom Dengenis said, "KM&A has outstanding credentials. Their expertise in creating compelling advertising and public relations campaigns with a fast turn-around time affords us the ability to enter the market quickly."
Sentinel Investments, based in Montpelier, VT, has looked to KM&A to help launch a new brand identity reflecting the evolution of the company. KM&A created a new advertising campaign with a kick-off ad symbolizing "Metamorphosis," resulting in a visual articulation of Sentinel's new direction that will appear in various national financial services publications. The campaign will feature a series of ads focusing on Sentinel's essential elements of investing. KM&A developed a media plan that continues into 2008, and includes print and online advertising.
Gramercy Advisors, LLC, a prominent hedge fund located in Greenwich, CT, and Winslow Interiors, Inc., a highly regarded interior design firm in Chicago, IL, have both hired KM&A for their new Web site re-design to launch their marketing relationship. "A well-designed Web site that is dynamic and tells a compelling story plays a critical role in how a company markets itself and how it is perceived," said Karen Morstad, founder and president of KM&A. "Many potential customers begin their research on the Internet familiarizing themselves and reviewing options. A company's Web site must stand out, and clearly convey its message to the end-user," she continued.
About Karen Morstad & Associates LLC:
Founded in 2004 by seasoned marketing veteran Karen Morstad, KM&A offers tailored marketing solutions designed to inform and motivate an audience. Experts in the field of visual communications and with more than 65 years of collective marketing experience, KM&A works with an exclusive group of clientele, including banking, brokerage, communications, entertainment and apparel, providing personal and dedicated service to meet individual marketing needs. For more information, please visit: www.karenmorstad.com
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