DFDS strategy 2007


DFDS' group strategy is updated - re notice given in the half-year report - on
the basis of the considerable expansion of activities and improvement in
earnings that have been achieved over the past five years. Changes in the
surrounding world and in management at the start of the year have also
contributed to initiate the update. 

The strategy process has identified significant development potential for DFDS,
which will be realised through four main strategies: 

1.	Build European sea transport network 

2.	Integrate value-creating customer solutions for freight and passengers 

3.	Secure volumes 

4.	Continuous focus on operations 

Read the strategy in detail in the attachment "From Routes to Network".

Attachments

fbm1607uk.pdf