HONG KONG, Oct. 3, 2007 (PRIME NEWSWIRE) -- Hong Kong-based Artificial Life, Inc. (OTCBB:ALIF), a leading provider of award-winning mobile 3G technology, games and applications, and Oxygen Media, announced today the global launch of the Bad Girls Club 3G mobile game. The game, which is now available on Oxygen's website www.oxygen.com as well as through major carriers globally, offers players an opportunity to play "bad girl" and virtually star in a reality TV show to gain fame and notoriety in the tabloid world.
Bad Girls Club is a 3G game that truly brings the reality TV show experience onto mobile phones. Players take the role of the newest member of the Bad Girls Club and must earn reputation points in order to unlock locations, special guests and objects. The camera crew is on set in every room of the house ready to film the player's avatar as soon as there is a "buzz". When certain point levels are reached, new characters enter the house that either assist or block the player's avatar from getting the cameraman's attention. The ultimate goal is to gain the accolade of being the "baddest" girl in the house!
In addition to the completely original game play, the game features:
* 3D avatars based on the actual characters in Bad Girls Club
Season One, including audience's favorites Zara, Aimee and
Leslie
* Photo-realistic 3D locations in and out of the Bad Girls
house, including the luxurious outdoor pool and the Club
* Progressive game play featuring tabloid headlines of the
girls' behavior at every stage
* Combo attacks and bonus points for special objects that
appear in locked areas
* Reward video for winners
"Boys and girls alike will really enjoy Bad Girls Club as the game is both glamorous and humorous, the perfect combination for the demographics of Oxygen's hugely successful reality show," said Eberhard Schoneburg, CEO of Artificial Life, Inc.
The game will carry an initial price tag of US$3.99. Gamers can learn how to download Bad Girls Club or get more information at www.oxygen.com/badgirlsgame and www.botme.com/bgc.
About Oxygen Media
Oxygen, the only cable network owned and operated by women, is currently available in over 74 million homes. The network was launched in 2000 to fill a void in the television landscape - creating a network targeted to younger women. Oxygen is rewriting the rulebook for women's television, with a vast array of unconventional and original programming including The Janice Dickinson Modeling Agency, The Bad Girls Club, Tori & Dean: Inn Love and Campus Ladies. Geraldine Laybourne, the network's founder, Chairman and CEO, has led the company to be a strong advocate for women. Through programs like The Mentor's Walk, Oxygen's national program for bringing along the next generation, and "Who Cares About Girls," Oxygen's new documentary series - Oxygen is creating The New Girls Network.
About Artificial Life
Artificial Life, Inc. (OTCBB:ALIF) is a public U.S. corporation headquartered in Hong Kong with offices in Berlin (EMEA headquarters) and Tokyo. We are a leading global provider of award winning mobile technology, content, games and applications (see also our Company's homepage: www.artificial-life.com; and our m-commerce portal: www.botme.com). We focus on 3G games and entertainment and our main clients and partners are: CBS, Warner Bros., Ericsson, Oxygen, SevenOne Intermedia (ProSiebenSat.1).
Forward-Looking Statements:
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements include, without limitation, statements regarding our future results of operations, financial condition and business prospects. In some cases, you can identify forward-looking statements by terminology such as "may," "will," "should," "expect," "intend," "plan," "anticipate," "believe," "estimate," "predict," "potential," "continue," or the negative of these terms or other comparable terminology. Although such statements are based on our own information and information from other sources we believe to be reliable, you should not place undue reliance on them. These statements involve risks and uncertainties, and actual market trends or our actual results of operations, financial condition or business prospects may differ materially from those expressed or implied in these forward looking statements for a variety of reasons. Potential risks and uncertainties include, but are not limited to, our ability to obtain additional funding to operate and grow our business; the unproven potential of our mobile gaming business model; changing consumer preferences and uncertainty of market acceptance of our products; timely adoption and availability of 3G mobile technology; market acceptance for use of mobile handheld devices to play the interactive games; unpredictable mobile game development schedules; our reliance on a relatively small number of brands; our ability to license brands from others; our dependence upon resellers and telecommunication carriers and operators to distribute our products; our ability to successfully develop, introduce, and sell new or enhanced products in a timely manner; and the timing of new product announcements or introductions by us or by our competitors. For additional discussion of these risks and uncertainties and other factors, please see the documents we file from time to time with the Securities and Exchange Commission, including our Annual Report on Form 10-KSB filed on April 3, 2007. We assume no obligation to update any forward-looking statements, which apply only as of the date of this press release.